Good Enough Counsellors

Getting Found without the Perfect Website - with Vicky Jackson


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Do you really need a website to start attracting therapy clients?

In this episode of Good Enough Counsellors, I’m joined by Vicky Jackson, website designer and founder of TukTuk Creative. Vicky shares a refreshing perspective that many therapists will find reassuring: you don’t necessarily need a website straight away.

We explore what actually helps potential clients find and choose you, from the power of networking and word of mouth referrals to the importance of building trust through your authentic voice. Vicky also brings her personal experience of searching for a therapist, offering valuable insight into how clients make their decisions.

If you’ve been feeling pressured to have everything in place before putting yourself out there, this conversation is a gentle reminder that getting found is often about simple foundations rather than perfection.

Takeaways:

  • You don’t have to do everything at once. Simple steps like networking and referrals can be powerful starting points.
  • A website is most effective when strong foundations are already in place, such as clarity about who you'd most like to work with.
  • Authenticity builds trust. Clients are more likely to reach out when they feel they have a sense of who you are.
  • Word of mouth remains one of the most effective ways to attract new clients.
  • Progress over perfection is often the key to building a sustainable private practice.

Connect with Vicky on her website HERE or via LinkedIn HERE

You can find details of Therapy Growth Group HERE

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Good Enough CounsellorsBy Josephine Hughes


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