As you navigate sales conversations with multiple stakeholders in an organization, understanding the internal, political landscape is critical. One move can make or break your deal. How do you do it without appearing like you’re going around someone or above their head? John Kaplan shares best practices to implement into your approach.
Here are some additional resources:
Why Sales Reps Struggle with Metrics in the Sales Conversation (the M & the W)
How to Get Higher in Your Prospect's Organization
Navigating the Decision Process With Multiple Buyers 


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