In this episode, Meredith and her husband break down a misconception in SEO — that you need to be a technical genius to succeed. Meredith’s Husband explains why most modern website platforms already handle the “tech stuff” and why Google actually rewards usability and trust over perfection. You’ll also hear how the new SEMrush Challenge helps you reach “good enough SEO” — an A-level site score that’s more than enough to win.

Timestamps

[0:00] Introduction
[0:24] SEO isn’t as technical as people think
[0:34] How the SEO industry promotes complexity
[1:39] “Part of the problem since 2002”
[2:03] What “Good Enough SEO” means
[2:22] Why Google doesn’t care about technical perfection
[3:00] How modern platforms (Squarespace, Wix, WordPress) handle technical SEO
[4:12] Thinking like Google: What does Google really want?
[5:45] What “good enough” looks like (A-grade site, not 100%)
[7:21] Introduction to the SEMrush Challenge

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