Good Girls Get Rich | LinkedIn Strategy for Accomplished Women

This week, Good Girls Get Rich features, guest, Christina Daves. Christina is a serial entrepreneur and award-winning inventor who founded PR for Anyone and is the author of PR for Anyone.

We would love to hear what you think!

Send us a message on SpeakPipe! Or you can email [email protected]. We look forward to hearing from you.

Who Is Christina Daves:

• Christina wanted to handle her own PR, so she taught herself everything she needed to know.
• With no PR contacts, Christina still managed to appear in over 50 media outlets (including national and local television, magazines and radio) in her first year of business. From Steve Harvey and Dr. Oz to local affiliates of NBC, CBS, FOX and the CW, to national publications like Parenting Magazine and The Washington Post, Christina has been able to secure appearances in many major media outlets.

Episode Spotlights:

• You don't have to be Oprah (or be endorsed by Oprah) to book appearances
• Every person has something that they can provide to the media that is newsworthy and has a story – you just have to know how to pitch it [01:39]
• Whatever you're amazing at, you have got to claim it and let the world know [03:03]
• How to successfully pitch to the media [06:49]
• Getting started with a story idea that reporters will love [10:16]
• The importance of networking and relationship building with media outlets and reporters [14:00]
• Ask for the media exposure, interview and speaking engagements
• How to become visible to your audience in 10 days

If you do the work, you will see results!

Resources Mentioned In This Episode:

Join the PR Challenge

Christina Daves' Website

Christina Daves' LinkedIn

PR for Anyone Twitter

PR for Anyone Facebook

PR for Anyone Youtube

And remember, to get started with Karen, join the revolution, 21 simple online branding and LinkedIn strategies to skyrocket your business success!

It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow women entrepreneurs on twitter. Click here to tweet some love!

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• Good Girls Get Rich is also on Spotify
• Take a listen on Podcast Addict

Episode 26

In this episode, Karen talks about Social Selling Index

We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at [email protected].

Episode Spotlights:

• Recap of last week's Episode 25 with Belinda Rosenblum
• Mark Zuckerberg's talk with the senate
• What if there was a tool that gave you a rating based on what you are doing with your marketing? [4:15]
• What is the Social Selling Index? [5:25]
• Monitoring your SSI score [7:40]
• LinkedIn is a crazy, powerful tool that is standing out on all social media sites!
• LinkedIn helps you understand LinkedIn's most powerful search tools, [10:14] to zero in decision makers, how to expand your network, researching potential prospects and companies, taking advantage at who has viewed your profile.
• Engaging with insights [11:11]
• Playing with your SSI score

Resources Mentioned In This Episode:karenyankovich.com/26download

LinkedIn's SSI

LinkedUp Revolutions

It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on twitter. Click here to tweet some love!

If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!

• Click here to subscribe via Apple Podcasts
• Click here to subscribe via PlayerFM
• You can also subscribe via Stitcher
• Good Girls Get Rich is also on Spotify
• Take a listen on Podcast Addict

This week, Good Girls Get Rich features, guest, Belinda Rosenblum, co-author of "Self-Worth to Net Worth" and "12 Keys to Creating Wealth Inside and Out". She is a CPA and Wealth Expert who takes the fear and worry out of money. Belinda is somebody who walks her talk. She works hard to be authentic.

co-author of a book Self-Worth to Net worth and 12 Keys to Creating Wealth Inside and Out.

We would love to hear what you think!

Send us a message on SpeakPipe! Or you can email [email protected]. We look forward to hearing from you.

Who Is Belinda Rosenblum:

• Belinda Rosenblum is helping thousands of people discover how "owning your money" creates certainty, security, and the life of financial independence they deserve.
• Belinda is the President of OwnYourMoney.com, a financial coaching and education company teaching individuals, couples and business owners how to make personal finance and small business success rewarding, manageable, and profitable.

Episode Spotlights:

• Belinda shares her advice for entrepreneurs who suffer from imposter syndrome [03:39]
• She shares her journey from corporate to entrepreneur to help people get on their feet and earn money [07:50]
• Everyone has the ability to design our business around the life that we want [11:36]
• How to help people start taking control of their own income [14:15]
• Be clear on which services and/or offerings you want to offer the world to support the life that you want to have [18:50]
• Business owners need to articulate the value they are delivering in a way that makes it easy for possible clients/customers to say yes [21:30]
• Know your customer avatar – be clear on what your avatar's pain points are [22:11]
• Clients/Customers are buying you services, not because of price, but because you are helping them with their pain point [22:32]

4 Steps To Manage Your Money

1. Mindset and Earning – Get your head on straight. Let go of fear and shame. Rewrite the money story you believed. [29:00]
2. Tracking and Spending – Do something to earn more money, not necessarily work more, but work smarter. [30:50] Use a spreadsheet to track where exactly your money is going.
3. Credit and Debt – Look at your credit score, take steps to improve it and pay off your debt. [35:00]
4. Saving and Investing – Start saving money by automating it AND start investing your savings to make more money. [36:00]

Resources Mentioned In This Episode:

Join Belinda's FREE Money Saving Workshop

Belinda Rosenblum's Website

OwnYourMoney Facebook

Belinda Rosenblum's Linkedin

OwnYourMoney Twitter

And remember, to get started with Karen, join the revolution, 21 simple online branding and LinkedIn strategies to skyrocket your business success!

It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow women entrepreneurs on twitter. Click here to tweet some love!

If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

Ways to Subscribe to Good Girls Get Rich

• Click here to subscribe via Apple Podcasts
• Click here to subscribe via PlayerFM
• You can also subscribe via Stitcher
• Good Girls Get Rich is also on Spotify
• Take a listen on Podcast Addict

In this episode, Karen talks about creating your client avatar and its importance.

We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at [email protected].

Episode Spotlights:

• Recap of last week's Episode 23 with Jennifer Johnson
• Karen's story that inspired her to start Good Girls Get Rich
• How to be very intentional about who the clients are that you want to work with
• Importance of identifying your products and services
• Research who is finding value in your offerings right now
• Check your goals
• The clearer you are in envisioning who your real client is, the easier it is going to be to create your marketing plan.
• Talk to your current clients to learn more about their – this will make it easier to create your client avatar
• The importance of having a strong client avatar and how it helps you narrow down who your marketing to
• You can create different client avatars for each side of your business
• You will get more leads by niching down
• When you sell to everybody, you are selling to nobody

Final Insights:

1. Getting clear on your marketing and message, your products, services and messages.
2. Have a solid understanding of the types of people you want to work with and don't want to work with.
3. Narrow it down. Find out what magazines they are reading, where are they taking their vacation? What are they doing? Those are the kinds of things that help you narrow your marketing!
4. Once you find your niche, your marketing will be a breeze.

Resources Mentioned In This Episode:

karenyankovich.com/24download

Help Us Spread The Word!

It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on twitter. Click here to tweet some love!

If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!

Ways to Subscribe to Good Girls Get Rich

• Click here to subscribe via Apple Podcasts
• Click here to subscribe via PlayerFM
• You can also subscribe via Stitcher
• Good Girls Get Rich is also on Spotify

Take a listen on Podcast Addict

This week, Good Girls Get Rich features, guest, Jennifer Johnson. She is the founder and CEO of CinchShare and the mastermind behind all it's time-saving platform.

We would love to hear what you think!

Send us a message on SpeakPipe! Or you can email [email protected]. We look forward to hearing from you.

Who Is Jennifer Johnson:

• Jennifer created CinchShare to help home-based business owners save more time by using a simple social media scheduler.
• Jennifer has grown CinchShare from one single user in 2014 to over 40,000 users worldwide. Her commitment to the success of direct sellers and network marketers and her belief that business owners should be able to focus on work that they love while spending time with their families is what drives her.
• Jennifer loves working around the busy schedule of her 4 children in sunny Florida and in her spare time enjoys kayaking, playing guitar and creating pottery.

Episode Spotlights:

• Jennifer shared how she started being an entrepreneur and how the idea of CinchShare started
• She also shared reasons why CinchShare doesn't have a free plan but affordable plans for business owners
• CinchShare is a great source for network marketers as well as for small business owners
• One of CinchShare's greatest features is that Canva is built-in
• How her CinchShare team transitioned from working from home to working in their clubhouse
• Jennifer also talked about the future of CinchShare

  Sign up for CINCHSHARE using the code: CinchFREE and you get 30 Days for free!

  Resources Mentioned In This Episode:

  Join the SocialCinch Club on Facebook!

  Jennifer Johnson's LinkedIn

  Cinchshare

  Cinchshare on Facebook

  Cinchshare on Twitter

Cinchshare on Pinterest

Cinchshare on Youtube

Cinchshare on Instagram

Cinchshare on LinkedIn

And remember, to get started with Karen, join the revolution, 21 simple online branding and LinkedIn strategies to skyrocket your business success!

It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow women entrepreneurs on twitter. Click here to tweet some love!

If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

• Click here to subscribe via Apple Podcasts
• Click here to subscribe via PlayerFM
• You can also subscribe via Stitcher
• Good Girls Get Rich is also on Spotify

Take a listen on Podcast Addict

In this episode, Karen talks about hashtags and how they can help increase your digital marketing reach.

We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at [email protected].

Episode Spotlights:

• Recap of last week's Episode 21 with Jamie Broderick
• What is a hashtag and how is it used on each social media platform
• How hashtags can make are a simple thing that can make a huge difference in your digital marketing
• How these tiny symbols can help you grow your audience and your income
• How hashtags can help you get more visibility as to what you're doing but also to find your clients
• 3 ways you can use hashtags in your social media marketing to get more business

Final Insights:

Hashtags On Instagram:

• You can use up to 30 hashtags in a post
• The more hashtags, the higher your reach on Instagram
• Your first step is to do hashtag research to create your list
• Check what types of posts are found under the hashtag
• Create hashtags that are specific to you, like #GoodGirlsGetRich

Hashtags On Twitter:

• Use only a couple of hashtags due to the character limitation in a tweet
• Providing value on Twitter
• Utilize Twitter Chats
• Be sure to add value to your followers' Twitter feeds
• You can use your company hashtags to get your brand noticed, like #GoodGirlsGetRich

Hashtags on LinkedIn:

• Use hashtags to aggregate your content to make it easier for people to see what you offer for free
• What do you do that you can post on LinkedIn? It's the place where you can get the most visibility these days.
• Use hashtags in your LinkedIn long posts

Resources Mentioned In This Episode:The Ultimate Hashtag GuideAll Hashtags Research Database

It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on twitter. Click here to tweet some love!

If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!

• Click here to subscribe via Apple Podcasts
• Click here to subscribe via PlayerFM
• You can also subscribe via Stitcher
• Good Girls Get Rich is also on Spotify
• Take a listen on Podcast Addict

This week, Good Girls Get Rich features, guest, Jamie Broderick, a visibility strategist who helps entrepreneurs become market leaders by building their platform, leveraging their connections and shining the light on their unique talents.

We would love to hear what you think!

Send us a message on SpeakPipe! Or you can email [email protected]. We look forward to hearing from you.

Who Is Jamie Broderick:

• A visibility strategist who helps entrepreneurs become market leaders by building their platform, leveraging their connections, and shining the light on their unique talents.
• Her endless creativity and knowledge has gifted her with the uncanny ability to connect people together and provide just the right advice.
• She leads a business support network that she founded 10 years ago called The Success Connection, which provides market leadership training in her course, Above the Crowd, and hosts two annual confidence building retreats in Florida and New York.
• She also co-produces TEDxLincolnSquare in NYC.

Episode Spotlights:

• How Jamie built a platform for women by selling products and services
• Giving women a voice and helping them make an impact
• Importance of local networking and taking it online
• The importance of having a network of connections
• Cultivating relationships and the art of following up
• Providing value to your connections based on what you know about them
• The importance of connecting with people before your event starts
• Why getting involved with influencers is a must
• Making decisions and solving problems
• Clients want to know what you can bring to the table now and not what you are looking to learn to do
• What are the kinds of things you need to be perceived as the leader in your market? Do you want to be the market leader?
• Jamie's thoughts on "fake it, till you make it"
• Surround yourself with an honest support system that will be with you every step of the way
• How Jamie became the co-producer of TEDxLincolnSquare
• How dressing well gives confidence to go out there and speak about your brand
• Getting a headshot and importance of having one

Final Insights:

• When you have online credibility and media appearances, it opens a door to new [larger] connections, which leads to visibility and then even more credibility.
• Owning it. Confidence is the first step.
• More impact, less effort.

Resources Mentioned In This Episode:

Jamie's Website

TEDxLincolnSquare

Instagram

Twitter

Facebook

LinkedIn

Pinterest

Jamie's Visibility Course

And remember, to get started with Karen, join the revolution, 21 simple online branding and LinkedIn strategies to skyrocket your business success!

It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow women entrepreneurs on twitter. Click here to tweet some love!

If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

Ways to Subscribe to Good Girls Get Rich

• Click here to subscribe via Apple Podcasts
• Click here to subscribe via PlayerFM
• You can also subscribe via Stitcher
• Good Girls Get Rich is also on Spotify
• Take a listen on Podcast Addict

In this episode, Karen evangelizes on incorporating social media in your company culture.

We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at [email protected].

Episode Spotlights:

• Recap on the importance of self-care
• Encourage your team to easily incorporate social in everything that they do
• Shift your mindset to incorporate new strategies
• Finding ways to incorporate your customers in your social media
• Building relationships with your clients
• Encourage those who work with you to set up their LinkedIn profiles
• Step up and support those who are on your team to have a strong personal brand
• The importance of live events and hashtags
• Good ol' everyday business practices
• Encourage your team to share things that are happening in the community in addition to using hashtags and geotags
• Encourage your team to use your company hashtags or brand hashtags
• Digital marketing takes less effort on your part if you incorporate it into every employee's job description

Resources Mentioned In This Episode:

LinkedUp Revolution17 Ways That Your Team Can Embrace Digital Marketing (only on Lipson version)

**Code for Resource Download**

Help Us Spread The Word!

It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow women entrepreneurs on twitter. Click here to tweet some love!

If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

Ways to Subscribe to Good Girls Get Rich

• Click here to subscribe via Apple Podcasts
• Click here to subscribe via PlayerFM
• You can also subscribe via Stitcher
• Good Girls Get Rich is also on Spotify
• Take a listen on Podcast Addict

This week, Good Girls Get Rich features guest, Elena Lipson, Divine Self-Care Mentor, speaker, transformational coach and retreat leader.

We would love to hear what you think!

Send us a message on SpeakPipe! Or you can email [email protected]. We look forward to hearing from you.

Who Is Elena Lipson:

• Creator of The Divine Self-Care Circle, a year-long journey for women who are ready to say YES to igniting their divine feminine and dropping the hustle in exchange for creating a life they love with ease and grace.
• Founded and Successfully sold 2 online businesses: LalaNatural – Organic Baby Products and TheEcoDiva.com – Ethical Luxury Blog
• Corporate Trainer and Curriculum Developer for national corporations
• Completed CoachU's Personal & Corporate Coach Training
• Certified Life Coach with CoachVille
• Executive & Group Coach Training with Trilogy Coaching Institute
• Completed a 5 Month Yoga Intensive Teacher Training at Red Mountain Yoga Institute Of Yoga Psychology in Bellingham, WA

Episode Spotlights:

• Elena discovered what she's passionate about in B-School
• Importance of self-care as well as fulfilment and purpose
• Finding multiple layers of the right support
• Supporting entrepreneurs with their self-care
• Tips for women stepping into their own venture and how they can be supported
• Setting boundaries
• Magic morning practice: 1 minute of movement, 1 minute of meditation and 1 minute of writing

Final Insights:

• Self-care is ultimately the tool for managing how you're showing up in your life and business – they're all connected.
• When you're living on purpose, with purpose, it's not all about laughter and living in sunshine, but even in that struggle there is joy.
• When you fail at something, tweak it.
• Find the right recipe and combination that fits your life.
• You need to be with people that understand your business people and what you're looking to do

Resources Mentioned In This Episode:

Elena Lipson's WebsiteFREE Divine Self-Care community in Facebook3 Step Magic Morning PracticeElena's Facebook PageElena's TwitterLinkedUp Revolution

It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow women entrepreneurs on twitter. Click here to tweet some love!

If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

• Click here to subscribe via Apple Podcasts
• Click here to subscribe via PlayerFM
• You can also subscribe via Stitcher
• Good Girls Get Rich is also on Spotify

Take a listen on Podcast Addict

In this episode, Karen evangelizes on LinkedIn, tells us why she feels it's so important for every business professional. You might be surprised by some of the reasons!We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at [email protected].

Episode Spotlights:

• The why behind some of the things I do
• Why I am hot on LinkedIn
• LinkedUp Revolution Training
• LinkedIn ranks high in Google
• Visibility on LinkedIn
• Credibility on LinkedIn
• Someday you're going to need LinkedIn
• Using the right keywords in LinkedIn, keeping SEO and SMO in mind

Resources Mentioned In This Episode:

LinkedUpRevolution Secrets to Writing a Great LinkedIn Headline

It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow women entrepreneurs on twitter. Click here to tweet some love!

If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

Ways to Subscribe to Good Girls Get Rich

• Click here to subscribe via Apple Podcasts
• Click here to subscribe via PlayerFM
• You can also subscribe via Stitcher
• Good Girls Get Rich is also on Spotify
• Take a listen on Podcast Addict