Inside Google Ads with Jyll Saskin Gales

Google Marketing Live 2025 Recap & Analysis


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It's the day after #GML2025, and Inside Google Ads host Jyll Saskin Gales was in the room where it happened in Mountain View, California. In this special episode, Jyll shares the big announcements from Google Marketing Live, and her perspective on what it all means for your Google Ads account.

Learn more about Google Marketing Live with Jyll: https://jyll.ca/gml?utm_source=podcast&utm_medium=referral&utm_campaign=episode69

AI Max for Search campaigns
Video: https://youtu.be/wKp8lEICwZQ 
Article: https://learn.jyll.ca/blog/ai-max-for-search-campaigns-what-you-need-to-know-about-search-max?utm_source=podcast&utm_medium=referral&utm_campaign=episode69 

Smart Bidding Exploration
Video: https://youtu.be/Y4zBqPwH1k4 
Article: https://learn.jyll.ca/blog/smart-bidding-exploration-in-google-ads-everything-you-need-to-know?utm_source=podcast&utm_medium=referral&utm_campaign=episode69 
LinkedIn post: https://www.linkedin.com/posts/jyllsaskingales_have-you-heard-about-smart-bidding-exploration-activity-7326580454264832000-Z-R7/ 

Performance Max channel reporting
Video: https://youtu.be/zHF_RUGxNSY 
Article: https://learn.jyll.ca/blog/performance-max-channel-reporting-transparency-but-no-control?utm_source=podcast&utm_medium=referral&utm_campaign=episode69 
Inside Google Ads Episode 66: https://jyll.ca/insidegoogleads/66?utm_source=podcast&utm_medium=referral&utm_campaign=episode69 

Performance Max search terms report
Video: https://youtu.be/plXXsIue6-M 
Article: https://learn.jyll.ca/blog/performance-max-search-terms-report-negative-keywords-finally?utm_source=podcast&utm_medium=referral&utm_campaign=episode69 

Attributed brand searches
Article: https://learn.jyll.ca/blog/what-are-attributed-brand-searches-in-google-ads?utm_source=podcast&utm_medium=referral&utm_campaign=episode69 

You can get episode transcripts delivered to your inbox each week by signing up for free at https://free.jyll.ca/?utm_source=podcast&utm_medium=referral&utm_campaign=episode69 

Google Ads Coaching
Want to put Jyll's brain (and 10+ years of expertise) to work on your Google Ads account? Book a Google Ads coaching call! Learn more at https://jyll.ca/pages/google-ads-coach?utm_source=podcast&utm_medium=referral&utm_campaign=episode69 

Find Jyll on social media
https://www.linkedin.com/in/jyllsaskingales
https://youtube.com/@the_google_pro
https://tiktok.com/@the_google_pro 
https://www.instagram.com/the_google_pro 
https://www.threads.net/@the_google_pro 

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Inside Google Ads with Jyll Saskin GalesBy Jyll Saskin Gales

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