Grassroots Marketing

Grassroots Marketing speaks with Eloisa Lewis, Founder and Lead Designer at New Climate Culture. A climate scientist and founder of New Climate Culture, Lewis leads a think tank that designs “disaster-proof” human environments using biomimicry and low-cost, high-yield protocols.

With so much knowledge to impart with a distinct sense of urgency, Lewis is a frequent speaker at global events on topics ranging from redesigning and rewilding the built environments to the future of psychedelics (The National Psychedelic Conference 2022) to the role of permaculture in preventing natural disasters (Natural Disasters Expo 2023).

Making CBD More Affordable and Getting Congress to Intervene on Hemp Bill  as we speak with Bharat Ayyar, the CEO of Sunsoil. Sunsoil, a certified organic CBD oil brand from Vermont and one of the lowest-cost manufacturers of CBD oil in the country. Sunsoil's mission is to make high-quality CBD more accessible. The company recently announced plans to cut its prices by 80 percent over the next 5 years

Grassroots Marketing speaks with Joseph Rubin, CEO and Co-Founder, Doobie Delivery. Doobie is a woman-owned and co-founded leading national cannabis delivery service that provides consumers with convenient and safe access to cannabis. Doobie recently partnered up to expand cannabis delivery across New York’s five boroughs and the Hamptons over the course of the summer. Currently, consumers 21 years and older, located across Manhattan and in Brooklyn’s DUMBO and Williamsburg, can order state-regulated cannabis products from trydoobie.com, and have them delivered to their doorstep and scheduled at their convenience until 10:00 p.m.

Grassroots Marketing talks with Mike Tabor, Business Development Manager at Trait Biosciences Inc. about The Future of Cannabis Drinks

Trait Biosciences is a research and development firm focused on the study of water-soluble cannabinoids for a variety of end-use applications and consumer products. Trait Biosciences produces Trait Distilled, a revolutionary advancement in soluble cannabinoid science that is unlocking the full potential of popular compounds such as CBD in CPGs

Grassroots Marketing welcomes Mike McDonald, President at Dablicator and how their patented oil applicator continues to connect with more brands.

Experienced in consumer products manufacturing, finance, marketing and sales, Mike has guided Ammonite’s rapid development from a start-up to one of the most innovative hardware platforms in the cannabis industry.

Originally created by one of California’s leading cannabis brands, Dablicator partners with vertically integrated operators and premium extract brands to deliver the easiest, most versatile way to experience cannabis. Their patented Dablicator™ oil applicator, is designed to replace a messy syringe and is ideal for all oil types including live rosin, solventless, live resin, RSO, distillate, hemp CBD, and more. The Dablicator brand partner program provides a turnkey solution with fully brandable hardware, packaging, and marketing materials that drives product innovation and accretive retail revenue with your brand and your oil.

Steve DeAngelo is a globally recognized cannabis leader who was dubbed “the father of the legal industry” by former Speaker of the California Assembly Willie Brown. As a lifelong activist, author, educator, and entrepreneur, he has spent almost five decades on the front lines of the cannabis liberation movement. 

His business achievements include co-founding Harborside-one of the first six dispensaries licensed In the United States; Steep Hill Laboratory, the first cannabis analytics company; and Arcview Group, the first dedicated cannabis investment network.

In 2019 Steve exited his positions in the industry to refocus on activism, founding the Last Prisoner Project (seeking the release of cannabis prisoners) and the JUSTÜS Foundation (creating a legacy to legal pathway).

Grassroots Marketing discusses Canadian Cannabis Investment and Real Estate with Keith Uthe, a Mortgage Broker with Mortgage Alliance Enrich Mortgage Group. Keith is impacting people’s financial futures by sharing knowledge and information that will help them live a greater financial life. His objective in every conversation or interaction that he has is to impact that person’s life in a way that will enable them to live a life of opportunity. His experience, training, and knowledge as a Smith Manoeuvre Certified Professional, Certified Financial Life Professional, and Real Estate Investor, Certified Real Estate Investment Adviser are what support his client's growth and has enabled him to be in the top 5% of Mortgage Agents with Mortgage Alliance Canada.

Grassroots Marketing discusses the Growth of the Arizona Cannabis Market with Ann Torrez, Executive director for the Arizona Dispensaries Association. Ann has extensive experience in the cannabis space for the past eight years. Prior to joining the Arizona Dispensaries Association, she most recently served as Project Manager for Receivership Specialists where she acted as the Court Appointed Officer tasked with protecting and growing the assets of cannabis businesses in litigation.

She has secured properties and improved operations in Arizona and California cultivation, production, wholesale, and retail cannabis businesses. From hand delivering taxes to Departments of Revenue; to hiring, training, terminating employees; analyzing overall business practices, Ann is skilled at quickly identifying at-risk, non-compliant behaviors and operational processes and improving them. This most recent project was in a rural market where the business has shown a more than 100% increase in sales.

Grassroots Marketing speaks with Sean Mack, Partner at Pashman Stein Walder Hayden PC and the co-chair of the Cannabis and Hemp practice and co-chair of the firm’s Litigation practice. With significant experience counseling business owners in complex disputes, Sean brings a unique set of skills to businesses interested in cannabis and hemp. Sean advises Hemp-CBD companies on state and federal laws affecting their advertising and businesses. He also works in tandem with Pashman Stein’s attorneys to offer clients counsel in the interplay between cannabis/hemp laws and corporate, employment, intellectual property, health care and real estate laws.

Najla Guthrie, President/CEO is an internationally recognized scientist in the field of nutrition and breast cancer. Her original research, conducted at the Centre for Human Nutrition of the University of Western Ontario, focused on the anti-cancer effects of minor food components, flavonoids, limonoids, and cotrienols, in cell culture, animal models, and clinical trials. 

Ms. Guthrie has published over 32 papers in peer-reviewed journals and has given numerous invited presentations at national and international scientific and industry events. Her research, which has demonstrated the anti-cancer properties of citrus juices and their constituent flavonoids, continues to generate a tremendous amount of scientific and media interest. 

A founding shareholder, Ms. Guthrie has successfully transitioned from a nutraceutical medicines researcher to CEO of KGK. The Company has under her leadership established, and executed, a strategic plan to leverage its research infrastructure and generate sufficient capital to finance the development of new and patented nutraceutical product groups of its own.