Greymatter

We talk about growth all the time in the context of startups. How they grow, how they attract users, how they engage users. In this episode of Greymatter, two of the top minds in growth, Greylock Partner Josh Elman and Greylock Growth Advisor Casey Winters, talk about scaling Grubhub and Pinterest, starting growth teams, how to think about SEO, and optimizing user onboarding. The podcast is packed with full-stack growth marketing strategy and tactics Casey has implemented in his career, and these lessons are widely applicable to any consumer startup scaling up.

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Demand for designers is higher than ever. Great products — the outcome of thoughtful design — are a result of stellar user experience. As design becomes a higher priority for startups, we are seeing a fundamental shift in how designers work. In this episode of Greymatter, John Lilly of Greylock catches up with Figma CEO and co-founder Dylan Field to talk about how he got started as a entrepreneur, the Figma product, and the shift they’re seeing in the design space.

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Greylock's Josh Elman chats with Slow Ventures founder and partner Dave Morin about social networks, his experience building the Facebook platform, and learnings from his startup Path.

#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits.

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At #ProductSF, Greylock's Sarah Tavel is joined by Pinterest co-founder Ben Silbermann to talk about the evolution of his roles as both CEO and product leader at a high growth company. Ben shares how thinks about distribution, hiring and scaling teams, and what makes a strong product manager.

#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits.

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Growth expert and managing partner at NFX Guild James Currier teaches us, in the words of the wise master Yoda, to unlearn what we have learned about scaling a business. He provides eight counter-intuitive examples for ways to think about growing and developing an early product.

#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits.

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dScout CEO Michael Winnick shares his eye opening research on how people interact with mobile technology. According to him, an average user touches their phone 2.5K times a day over 90 sessions, while a heavy user can reach over 4.6K touches a day in 300+ sessions. Another interesting point: apps owned by Facebook and Alphabet account for 43% of all touches. A lot of interesting data and insight into how we interact with our phones.

#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits.

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Nextdoor Co-Founder and VP of Marketing & Operations Sarah Leary talks about the journey of pivoting from FanBase to Nextdoor. She shares both the emotions and learnings their team took away from the pivot, and how they eventually identified the burning need for a social network for neighborhoods. Sarah highlights the importance of creating a product that is a “need to have” versus a “nice to have” and why it's key to do unscalable things in the early stages of building community products.

#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits.

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Scott Erickson takes us behind the scenes to the vision and design thinking that went into building Microsoft HoloLens. He demos the many applications that their untethered “mixed reality” technology can have for different industries.

#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits.

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Musical.ly co-founder and co-CEO Alex Zhu takes us through his journey coming from an enterprise software background to starting an education startup and then pivoting into Musical.ly. He talks about the distribution hacks they used to instrument viral growth and how they think about fostering their user community. He also updates us on what's going on in the technology landscape in China.

#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits.

Learn more about your ad choices. Visit megaphone.fm/adchoices

Google Group Product Manager Ellie Powers tells us some of the “secrets” every product manager should know about Android and Google Play. Many PMs and developers don't know that Google offers a lot of design and testing support. Ellie gives us a good breakdown on how we can test and ship high quality Android apps.

#ProductSF is a product-centric event hosted by Greylock Partners. The conference brings together a community of founders, PMs, and product leaders to talk about the challenges of building new, innovative products that change lives and create habits.

Learn more about your ad choices. Visit megaphone.fm/adchoices