Standing out can feel like an uphill fight in today's competitive corporate environment. But what if there was a way to differentiate your company—not by emphasizing features, but by sharpening its character?

In this episode, Brad and Rich talk about:

• The power of identity-based marketing and why it’s a game-changer
• How to identify what makes your business unique
• The five pillars of identity and how to use them in your marketing
• How to craft a message that speaks directly to your audience
• Real-world examples of businesses using identity marketing to thrive

Mentioned:

Rich’s Book: Unlocking Unlimited Lead Flow on Amazon

Rich’s Podcast: The Level 10 Contractor Daily Podcast

Website: Level 10 Contractor

Email: [email protected]

Facebook: https://www.facebook.com/level10contractor/

LinkedIn: https://www.linkedin.com/in/rich-harshaw-63188679/

Recommended Book: Good to Great by Jim Collins

Link to Resources:

Grab Brad's tell-all book: The Contractor Profit Blueprint

https://thecontractorprofitblueprint.com

You've been invited to check out Job Tread!

https://www.hammerandgrind.com/jobtread

Help us get the word out to other contractors by leaving us a review or sharing our podcast!

Hosted on Acast. See acast.com/privacy for more information.

In entrepreneurship, especially in-home services, the path generally begins with hustling. Entrepreneurs are passionate and determined to put their all into their firms. But this initial phase of hard work might hinder long-term progress, despite its success in accomplishing early goals. To grow a business above $1 million, shifting from a hustle mentality to a leadership one is vital.

In this episode, Brad and Phil talk about:

• The concept of "The Hustler Must Die" and its implications for business growth
• Importance of digital marketing for home service businesses
• Strategies for lead management and conversion
• The role of CRMs and automation in scaling operations
• Preparing your business for sale: visibility, conversions, and retargeting
• The significance of reviews and online presence for attracting customers

Mentioned:

Website: https://phlashconsulting.com/

LinkedIn: https://www.linkedin.com/in/philrisher

TikTok: https://www.tiktok.com/@philrisher

Instagram: https://www.instagram.com/philrisher/

Link to Resources:

Grab Brad's tell-all book: The Contractor Profit Blueprint

https://thecontractorprofitblueprint.com

You've been invited to check out Job Tread!

https://www.hammerandgrind.com/jobtread

Help us get the word out to other contractors by leaving us a review or sharing our podcast!

Hosted on Acast. See acast.com/privacy for more information.

When it comes to design and building, the way interior designers and builders work together is essential for getting good results. It is clear that when designers and contractors work together well, the results not only meet but often go beyond, what the clients want. They create useful places, look good, and reflect what the clients want.

In this episode, Brad and Amy talk about:

• Mutual dependencies and challenges faced by designers and contractors
• Differences and misconceptions between interior designers and decorators
• Importance of effective communication to avoid misunderstandings and improve project outcomes
• How strong partnerships can lead to better client satisfaction and project success
• Strategies for addressing design disagreements and ensuring a smooth workflow

Mentioned:

Website: http://www.barrickmandesign.com/

LinkedIn: https://www.linkedin.com/in/amybarrickman/

Facebook: https://www.facebook.com/amy.barrickman

Instagram: https://www.instagram.com/barrickmandesign/

Link to Resources:

Grab Brad's tell-all book: The Contractor Profit Blueprint

https://thecontractorprofitblueprint.com

You've been invited to check out Job Tread!

https://www.hammerandgrind.com/jobtread

Help us get the word out to other contractors by leaving us a review or sharing our podcast!

Hosted on Acast. See acast.com/privacy for more information.

Achieving long-term success requires much effort to understand and practice efficient SEO tactics. Although a lot of contractors and companies might be tempted to rely on fast fixes or outsource their SEO work, the truth is that a sincere effort to understand and use SEO principles can pay off financially.

In this episode, Brad and Tim talk about:

• Introduction to Hook Agency and its specialization
• The importance of SEO and Google Business Profiles
• Strategies for obtaining Google reviews
• The role of in-person networking in business growth
• Challenges and opportunities in the current marketing landscape

Mentioned:

Website: hookagency.com

LinkedIn: https://www.linkedin.com/in/tim-brown

Facebook: https://www.facebook.com/timhookagency

Instagram: https://www.instagram.com/timishness/

Link to Resources:

Grab Brad's tell-all book: The Contractor Profit Blueprint

https://thecontractorprofitblueprint.com

You've been invited to check out Job Tread!

https://www.hammerandgrind.com/jobtread

Help us get the word out to other contractors by leaving us a review or sharing our podcast!

Hosted on Acast. See acast.com/privacy for more information.

One of the biggest challenges women in construction encounter is unconscious bias in all its manifestations. These biases can make women judge more on their gender than their credentials and expertise or pass over for leadership positions. Originally rooted in male supremacy, the building industry often supports these biases, so people have to be conscious of and oppose what they believe.

In this podcast, Brad and Gretchen talked about:

• Gretchen's journey in the construction industry
• The importance of allyship and respect
• Overcoming unconscious bias
• Building a personal brand
• Investing in self-development and continuous learning

Mentioned:

Pre-order Gretchen's book: Building Women Leaders on Amazon

Connect with Gretchen:

• Website: gretchengagel.com
• LinkedIn: https://www.linkedin.com/in/gretchen-gagel/

Link to Resources:

Grab Brad's tell-all book: The Contractor Profit Blueprint

https://thecontractorprofitblueprint.com

You've been invited to check out Job Tread!

https://www.hammerandgrind.com/jobtread

Help us get the word out to other contractors by leaving us a review or sharing our podcast!

Hosted on Acast. See acast.com/privacy for more information.

In business, freedom is the foundation of human existence and a must-have component for success. Innovation and people's motivation to reach their objectives come from their capacity to think for themselves, make decisions, and follow their interests free from unnecessary control.

In this podcast, Brad and Nicky talked about:

• Discussion on how freedom is essential for entrepreneurship and personal growth.
• The significance of identifying and targeting an ideal client to achieve business success.
• Differentiating between being an expert and a thought leader, and how contractors can establish themselves as authorities in their field.
• Tips for creating valuable content and building a personal brand through video and written materials.

Link to Resources:

Website: https://www.ecircleacademy.com/appointment

Facebook: https://www.facebook.com/nicky.billou

Instagram: https://www.instagram.com/nickybillou/

LinkedIn: https://www.linkedin.com/in/nickybillou/

Grab Brad's tell-all book: The Contractor Profit Blueprint

https://thecontractorprofitblueprint.com

You've been invited to check out Job Tread!

https://www.hammerandgrind.com/jobtread

Help us get the word out to other contractors by leaving us a review or sharing our podcast!

Hosted on Acast. See acast.com/privacy for more information.

The world of business is always changing, and financial management is a key part of making sure that the business succeeds and stays in business. In the past, Chief Financial Officers (CFOs) have only worked for big companies that could afford to hire full-time financial leaders. But the rise of fractional CFO services has changed how small businesses handle their finances, making it easier and cheaper for them to get professional help.

In this episode, Brad and Teresa talk about:

• Explanation of the role and strategic importance of a Chief Financial Officer.
• How small businesses can access CFO expertise at a lower cost.
• Understanding the difference between a business that operates like a machine versus one that feels like a job.
• Why cash flow is critical for business survival and growth.
• Overview of key components affecting cash flow.
• Steps to improve cash flow and business profitability.

Mentioned:

Website: http://higherupcfoservices.com

Facebook: https://www.facebook.com/higherupcfoservices

LinkedIn: http://www.linkedin.com/in/higherup-cfo-services

Link to Resources:

Check out Job Tread now!

https://www.hammerandgrind.com/jobtread

Grab Brad's tell-all book: The Contractor Profit Blueprint

https://thecontractorprofitblueprint.com

Help us get the word out to other contractors by leaving us a review or sharing our podcast!

Hosted on Acast. See acast.com/privacy for more information.

Given the short attention spans of today's digital world, visuals are now an essential component of drawing in and holding the interest of an audience. Images are an effective way to communicate because, according to research, individuals process images 60,000 times faster than they do text. This speed is especially important in a world where individuals scroll through social media feeds and websites at an alarming rate. A captivating picture or video has the power to pause a viewer and compel them to continue interacting with the content.

In this episode, Brad and John talk about:

• Understanding visual storytelling and its significance
• The difference between smartphone photos and professional images
• Importance of capturing before, during, and after project stages
• Strategies for hiring the right photographer
• The role of visual variety in engaging potential clients
• How to leverage images across various marketing platforms
• The value of investing in professional photography for your business

Mentioned:

Facebook: www.facebook.com/john.a.dematorname

Instagram: www.instagram.com/dematophoto

LinkedIn: https://www.linkedin.com/in/johndemato/

Link to Resources:

Grab Brad's tell-all book: The Contractor Profit Blueprint

https://thecontractorprofitblueprint.com

Help us get the word out to other contractors by leaving us a review or sharing our podcast!

Hosted on Acast. See acast.com/privacy for more information.

Fear is a constant enemy that can hinder development and discourage creativity in business. Fear often manifests as fear of the unknown, fear of the past, or fear of judgment. Though difficult, these first experiences prepared one for determination and resilience.

In this episode, Brad and Brian talk about:

• The impact of fear on starting and expanding businesses
• Strategies for managing fear and focusing on daily tasks
• The importance of surrounding yourself with the right people
• The value of customer feedback and service in building a successful business

Mentioned:

Websites: https://www.liveswitch.com/

https://brianhamilton.org/

Facebook: https://www.facebook.com/liveswitchinc

Instagram: https://www.instagram.com/liveswitchinc/

LinkedIn: https://www.linkedin.com/company/liveswitch-inc/

📆 Schedule a demo 📆

https://book-a-demo.referral-factory.com/uOLXGgVc

Link to Resources:

Grab Brad's tell-all book: The Contractor Profit Blueprint

https://thecontractorprofitblueprint.com

Help us get the word out to other contractors by leaving us a review or sharing our podcast!

Hosted on Acast. See acast.com/privacy for more information.

In entrepreneurship, the shift from operator to owner is a transformative journey many business leaders face. It’s more than just a title change, it’s a complete shift in mindset, responsibilities, and approach to running a business.

In this episode, Brad and Pete talk about:

• Transitioning from operator to owner
• The significance of understanding your unique strengths
• The five P's framework for business success
• Preparing your business for an unplanned exit
• The importance of documentation and process standardization
• Strategies for building a self-managing business
• The value of hiring professionals for specific roles

Mentioned:

Website: https://pete-mohr.com/

Facebook: https://www.facebook.com/SimplifyingEntrepreneurship

Instagram: https://www.instagram.com/petesmohr

LinkedIn: https://www.linkedin.com/in/petemohr

Book: The Business Owner Breakthrough

Link to Resources:

Grab Brad's tell-all book: The Contractor Profit Blueprint

https://thecontractorprofitblueprint.com

Help us get the word out to other contractors by leaving us a review or sharing our podcast!

Hosted on Acast. See acast.com/privacy for more information.