Donuts are a stale $40 billion industry, but one company is breathing new life into the vocation. Holey Grail Donuts began its pilgrimage as a burger truck in Kauai, but it wasn’t long until they developed a cult following around their taro donuts. Fast forward to today and they just raised $9M in funding to open a bunch of shops in LA, and they’ve even garnished investments from Christopher Kostow and Tony Hawk. Part of what makes eating their donuts a religious experience is that they’re freshly made with each order, and the unique flavors they offer can only come as a result of divine inspiration. Today we talk with Holey Grail Donuts co-founder, Nile, about:

🍩 Making fresh donuts in his hotel room just before one of the most important pitches of his career

🍩 Taking a leap of faith in rapidly expanding their locations

🍩 Why there’s nothing unique from one small donut shop to the next