This week, Erik is joined by Matt Smith of Snooze Mattress Company (https://youtube.com/playlist?list=PLzt-ZLZTGysOWPBKfDrbvqQ4zBCsBoUp3)

Matt talks about his experience on Undercover Billionaire and how it impacted his mindset and the launch of his business. He also shares key tips for franchisors when it comes to building a personal brand, effective marketing, and growth through organic leads.

Enjoy the episode!

 

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Erik Van Horn is a franchising specialist, and expert in multi-unit, semi-absentee franchise business ownership. From entrepreneur to regional developer, and investor to consultant, Erik has worn many hats over the last two decades, which has provided him unique insight into complex aspects of the industry. If you're a franchisee, a franchisor, or one aspiring to be, subscribe to the Franchise Secrets channel and visit www.FranchiseSecrets.com for even more tactical and practical tools to help you buy, grow, and sell franchises like an expert.