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What's the easiest way to spy on your competitor's keywords? In episode 68, Google Ads Coach Jyll Saskin Gales dives deep into effective (and ethical) ways to gain valuable insights into your competitors' Google Ads strategies. Forget misleading paid tools; Jyll shares her top three go-to methods that will actually help you understand what's working for others and where you might be missing out. And they're all free! Plus, Jyll breaks down the four ways to increase your search impression share, with the caveat that more isn't always better. Finally, Jyll addresses a frustrating Google Ads tool error, offering a straightforward explanation and a strong recommendation.
Key Topics Discussed:
Plus, be sure to stay tuned until the end of the episode for a new Insider Challenge to solve!
Blog post mentioned in this episode: The Ultimate Guide to Google Ads Quality Score: https://learn.jyll.ca/blog/the-ultimate-guide-to-google-ads-quality-score?utm_source=podcast&utm_medium=referral&utm_campaign=episode68
You can get episode transcripts delivered to your inbox each week by signing up for free at https://free.jyll.ca/?utm_source=podcast&utm_medium=referral&utm_campaign=episode68
Inside Google Ads course
Monthly live Q&A calls with Jyll and guest experts? More than 100 up-to-date Google Ads tutorials? Join more than 400+ Google Ads practitioners leveling up with Jyll Inside Google Ads. Learn more at https://learn.jyll.ca/iga?utm_source=podcast&utm_medium=referral&utm_campaign=episode68
Read more about this topic on Jyll's Google Ads blog
How to Spy on Competitors' Google Ads (and Why You Should!) https://learn.jyll.ca/blog/how-to-spy-on-competitors-google-ads-and-why-you-should?utm_source=podcast&utm_medium=referral&utm_campaign=episode68
Can you see your competitor's keywords in Google Ads? https://learn.jyll.ca/blog/can-you-see-your-competitor-s-keywords-in-google-ads?utm_source=podcast&utm_medium=referral&utm_campaign=episode68
Why Your Google Ads Are Showing on Competitor Searches (and How to Fix It): https://learn.jyll.ca/blog/why-your-google-ads-are-showing-on-competitor-searches-and-how-to-fix-it?utm_source=podcast&utm_medium=referral&utm_campaign=episode68
Find Jyll on social media
https://www.linkedin.com/in/jyllsaskingales
https://www.youtube.com/@the_google_pro
https://www.instagram.com/the_google_pro
https://www.threads.net/@the_google_pro
4
66 ratings
What's the easiest way to spy on your competitor's keywords? In episode 68, Google Ads Coach Jyll Saskin Gales dives deep into effective (and ethical) ways to gain valuable insights into your competitors' Google Ads strategies. Forget misleading paid tools; Jyll shares her top three go-to methods that will actually help you understand what's working for others and where you might be missing out. And they're all free! Plus, Jyll breaks down the four ways to increase your search impression share, with the caveat that more isn't always better. Finally, Jyll addresses a frustrating Google Ads tool error, offering a straightforward explanation and a strong recommendation.
Key Topics Discussed:
Plus, be sure to stay tuned until the end of the episode for a new Insider Challenge to solve!
Blog post mentioned in this episode: The Ultimate Guide to Google Ads Quality Score: https://learn.jyll.ca/blog/the-ultimate-guide-to-google-ads-quality-score?utm_source=podcast&utm_medium=referral&utm_campaign=episode68
You can get episode transcripts delivered to your inbox each week by signing up for free at https://free.jyll.ca/?utm_source=podcast&utm_medium=referral&utm_campaign=episode68
Inside Google Ads course
Monthly live Q&A calls with Jyll and guest experts? More than 100 up-to-date Google Ads tutorials? Join more than 400+ Google Ads practitioners leveling up with Jyll Inside Google Ads. Learn more at https://learn.jyll.ca/iga?utm_source=podcast&utm_medium=referral&utm_campaign=episode68
Read more about this topic on Jyll's Google Ads blog
How to Spy on Competitors' Google Ads (and Why You Should!) https://learn.jyll.ca/blog/how-to-spy-on-competitors-google-ads-and-why-you-should?utm_source=podcast&utm_medium=referral&utm_campaign=episode68
Can you see your competitor's keywords in Google Ads? https://learn.jyll.ca/blog/can-you-see-your-competitor-s-keywords-in-google-ads?utm_source=podcast&utm_medium=referral&utm_campaign=episode68
Why Your Google Ads Are Showing on Competitor Searches (and How to Fix It): https://learn.jyll.ca/blog/why-your-google-ads-are-showing-on-competitor-searches-and-how-to-fix-it?utm_source=podcast&utm_medium=referral&utm_campaign=episode68
Find Jyll on social media
https://www.linkedin.com/in/jyllsaskingales
https://www.youtube.com/@the_google_pro
https://www.instagram.com/the_google_pro
https://www.threads.net/@the_google_pro
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