Sounds Profitable

How Dynamic Ad Insertion Actually Works w/ Brian Sherman


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We've been carrying the torch for DAI for a while now. In this conversation with Brian Sherman of A Million Ads, we talk about how this technology is the future of podcast ad tech, and how more people should be working creatively to adopt it.
Key Links:
•Brian Sherman of A Million Ads
•Article: https://soundsprofitable.com/update/how-dynamic-ad-insertion-works-----
How would you incorporate DAI or DAC into your podcast?
___
Credits:
•Hosted by Bryan Barletta of Sounds Profitable - [email protected]
•Audio engineering by Ian Powell
•Executive produced by Evo Terra of Simpler Media
•Special thanks to James Cridland of Podnews
•Podcast hosting and dynamic insertion wizardry by Whooshkaa
•Sounds Profitable Theme written by Tim Cameron
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Bryan: Dynamic ad insertion content, and connection. That's what we're talking about this week on Sounds Profitable with me, Bryan Barletta.
this episode of Sounds Profitable is brought to you by pod sites, podcast, attribution, go to pod sites.com for more information.
I know that you're listening to Sounds Profitable because podcast ad tech is important to you, but it's important to me that you are kept up to date on the latest news from the entire podcast industry to help with that. Here's what happened last week. No matter when you're listening from James Cridlin at pod news.
I wrote it earlier this year about dynamic ad insertion, which I'll link to in the description. I used an awesome live demo from the company, A Million Ads to really showcase how deep you can get with dynamic ad insertion and content insertion, and give you that hands-on. So I reached out to Brian Sherman, spelled with an I, of course, from A Million Ads to talk about the technology and the passion behind bringing dynamic ad insertion and dynamic content insertion to the future of the audio medium.
Well Brian, thank you so much for joining me on Sounds Profitable.
Brian: Thank you. I really appreciate you inviting me to join. I'm really excited to be here. I know we've spoken quite a few times over the last, I guess, couple of years, so excited to be on natural pod.
Bryan: Yeah. So Brian's from A Million Ads and we did an article all about dynamic ad insertion, and it was really important for me to paint the picture of how i...
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Sounds ProfitableBy Bryan Barletta

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