Wesley van der Hoop, from Sandals Resorts International, discusses the strategies behind growing a travel blog to over 700,000 SEO users. He delves into the importance of understanding SEO dynamics and creating content that resonates with a global audience. Wesley shares insights on leveraging analytics to refine content strategies and enhance user engagement. Show Notes

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• Wesley van der Hoop: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

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