I’m pulling back the curtain and revealing the *EXACT* reasons my recent launch of The Launch Your Group Offer Academy went so well – and by “well,” I mean it generated an additional $20k in my business in just two weeks.

In this episode, you’ll find out why building a marketing “runway” is 100% essential, how to ensure the messaging around your offer is crystal clear, why your sales page copy and design matter more than you may realize, and so much more.

This is MUST-HAVE information for coaches and service providers who plan to launch in the future because successful launches that bring in $$$ do NOT happen by accident – especially when you’re unveiling a brand new offer.

In this episode, I cover:

Why I created a “micro offer” (The Launch Your Group Offer Academy), how many people joined, the financial details behind the launch, and where I focused my sales and marketing efforts [5:15]

The importance of creating a SPECIFIC offer with a SPECIFIC solution [8:25]

Why you should ALWAYS build a marketing “runway” before you announce your offer is available to purchase [12:55]

The power of CLEAR marketing and messaging – and how to make sure YOU are being clear with your audience [16:50]

Why a clear, well-crafted sales page (in terms of both copy and design) is ESSENTIAL to a successful launch [18:55]

The magic that happens when you sell well, hard and consistently [22:05]

How my willingness to put myself and my offers into the world and SELL with passion and confidence has helped me build a highly profitable business [24:45]

A recap of the top reasons my recent launch was so successful and what I hope you take away from this episode [26:00]

Connect with Lynette:

Instagram: https://www.instagram.com/lynettemarieh

Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

Fitness Coaching Business Accelerator: https://fcbaprogram.com

The Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214