Want a real land‑clearing business doing $20k–$40k months instead of random jobs? Join the free OWNR OPS Skool group for land clearing & forestry mulching owners. 

Inside you'll get: – The OPS Kickstarter roadmap to your first consistent $10k–$20k months – Real pricing examples & bid breakdowns from our own jobs – Weekly live trainings and Q&A specific to land clearing.

Apply here: https://www.skool.com/ownrops

Most land-clearing operators running Facebook ads are tracking the wrong metric. In this episode, Austin Gray sits down with Jacob Neffendorf — founder of Rise Online, a growth agency for land clearing businesses — to break down the real math behind paid advertising: customer acquisition cost, lifetime value, and the ratio that tells you if your ads are actually working.

What you'll learn:

• How to calculate your true cost to acquire a paying customer

• The CAC-to-LTV ratio every operator should know

• Why speed to lead has a bigger impact on revenue than most realize

• How to grow without touching your own money

• What to look for when setting up your first Facebook ad campaign

Land clearing business has some of the best margins out there — but only if you know your numbers. Stop guessing and start growing on purpose. 

🔥 Services We Use 🔥

We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here:

https://go.getjobber.com/ownrops

💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops

🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo

Want to learn more about starting and scaling your own service-based business?

📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter

Don't forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!