Stacey Ray is no ordinary travel advisor. After decades in the health care industry and the loss of her husband, she made a bold career pivot — launching a business designed for women like herself: curious, solo female travelers over 45 who want to see the world and make lasting friendships along the way. Thus, Sisterhood Travels was born.

In this episode of Humans of Travel, Ray shares her inspiring career journey, the challenges she’s faced and how she turned those experiences into a thriving community of travelers. The conversation also touches on the importance of succession planning — her daughter, Sami, now serves as Sisterhood’s COO — as well as the nuances of group travel and Ray’s advice for new-to-industry advisors.

This episode is sponsored by Europe Express.

RESOURCES MENTIONED IN THIS EPISODE

Sisterhood Travels

Email Ray: [email protected] 

Ray's business phone: 910-742-5324

Ray's podcast: Life. Reimagined. with Stacey Ray

ABOUT YOUR HOST 

Emma Weissmann is the Executive Editor of TravelAge West, a print magazine and website for travel advisors based in the Western U.S. She is also the co-host of Trade Secrets, a podcast created with sister publication Travel Weekly, and the Editor-in-Chief of print publication AGENTatHOME.

TravelAge West also produces events including Future Leaders in Travel, Global Travel Marketplace West, the WAVE Awards gala ad the Napa Valley Leadership Forum. 

ABOUT THE SHOW 

TravelAge West’s award-winning podcast, “Humans of Travel,” features conversations with exceptional people who have compelling stories to tell. Listeners will hear from the travel industry’s notable authorities, high-profile executives, travel advisors and rising stars as they share the highs and lows that make them human.

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