What happens when Taylor Swift wears your brand? For Aliett Buttelmann, co-founder of Fazit, it meant overnight virality and a jaw-dropping 3500% sales spike.

In this episode of World’s Your Oysta, Paula gets the full download on:

• The moment Taylor wore Fazit—and what happened next
• How Aliett navigated sudden hype without losing the heart of her brand
• Turning visibility into longevity
• The rituals, mindset, and community-first focus that keep her grounded

This is more than a viral success story—it’s a masterclass in building something real in a world that moves fast.

🎧 Listen now and get inspired—because the world’s your oysta.

Watch this Episode on YouTube: World's Your Oysta Podcast YouTube

Follow Fazit 👉

✭ INSTAGRAM: https://www.instagram.com/letsfazit/

✭ TIKTOK: https://www.tiktok.com/@letsfazit

✭ YOUTUBE: https://www.youtube.com/@letsfazit

Follow Aliett Buttelmann 👉

✭ INSTAGRAM: https://www.instagram.com/aliettbutts/

✭ TIKTOK: https://www.tiktok.com/@aliettbutts

Join the World’s Your Oysta community!

• Instagram: @wyo.pod
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• Youtube: World's Your Oysta Podcast
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