Have your New Year’s resolutions already fallen apart — and it’s only January 7?
You’re not broken. You don’t lack discipline. You don’t need a new year.

You need a new approach.

In this episode of The Floral CEO Podcast, Jen breaks down why “going all-in” doesn’t work, why motivation fades fast, and how micro momentum is the missing piece between setting goals and actually achieving them.

This episode is about building sustainable success, not burning yourself out by February.

✨ What We Cover in This Episode

Why Most Goals Fail

Common mistakes that sabotage your goals:

• Trying to change everything at once
• Setting vague goals (“be more successful,” “network more”)
• Relying on motivation instead of structure
• Overestimating what can change in 30 days
• Underestimating the power of consistency over time

Going all-in often looks productive — but it’s usually just overwhelm in disguise.

The Real Timeline of Change

If you’ve ever felt discouraged, this will reframe everything:

• Habit change: 60–100 days
• Lifestyle change: 12–18 months
• Identity change: 3–4 years

True transformation happens in layers — not overnight.

Micro Momentum: The Missing Link

Micro momentum is about:

• Breaking goals into digestible actions
• Reducing overwhelm
• Building trust with yourself
• Creating progress even on chaotic days

Small wins compound into big change — especially when life is busy.

Real-Life Examples of Micro Momentum

Jen shares personal examples including:

• How she went from hating workouts to identifying as someone who loves movement
• Why starting small created long-term identity change
• How to apply micro momentum to business goals like:
  • Networking
  • Launching à la carte florals
  • CEO days
  • Systems + finances
  • Marketing consistency

How to Make Goals Actually Happen

You’ll learn how to:

• Get specific with your goals
• Create clear deliverables
• Build buffers so life doesn’t derail you
• Reduce decision fatigue by planning ahead
• Use the Rule of 3:
  • One business goal
  • One personal goal
  • One health/energy goal

And just as important — what to remove from your plate to create space.

Identity-Based Goal Setting

Instead of asking “What do I want?” ask:

• Who do I want to become?
• What does that version of me do on a random Tuesday?
• What does she stop tolerating?

Shift from:

“I want to…”
to
“I am becoming someone who…”

Sustainability Over Hustle

If your goals require burnout to achieve them — they’re not the right goals.

This episode reinforces:

• Alignment over urgency
• Systems over willpower
• Progress over perfection

Try This: 24-Hour Micro Momentum Challenge

1. Pick one goal you’ve been avoiding
2. Set a 5-minute timer
3. Do one tiny step
4. Stop
5. Celebrate

Momentum starts with starting.

💐 Want More Support?

If you’re tired of winging it and ready for real accountability, strategy, and alignment:

👉 Join the Floral CEO Mastermind
This is where we:

• Break goals into executable plans
• Build sustainable businesses
• Focus on paying yourself, reducing burnout, and creating a life that feels good

🔗 Visit floralceo.com/mastermind

🌸 Final Thought

You don’t need more discipline.
You don’t need more motivation.

You need clarity, structure, and micro momentum.

And you are absolutely capable of building the life and business you want.