On this edition of Loan Officer Freedom, the #1 Podcast for Loan Officers in the world, we have a special guest, Mr. Mike Cardascia. Mike is a Mortgage Marketing Animals team member, script, and strategy guru. Today, we discuss how our listeners can avoid distractions and complete marketing activities that will help you run a successful business.

Mike & Carl share their thoughts about:

• What the shiny whistles, or distractions, are in your business
• Why loan officers don’t call their past database & what will help
• Half-built bridges; completing a marketing activity through to completion before moving on to another strategy.