The Profitable Accountant Podcast

How To Build And Scale A Digital Firm With Will Farnell


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In this session, Will shared his story of building his digital firm over the last decade.

He also talked of where one should focus their efforts to ensure their digital firm is constantly evolving in our ever changing world.

Listen to this podcast to learn how you can do the same in your firm.

When it comes to a running a successful accounting firm there are only 4 things that move the needle forward i.e pricing, positioning, process and people. In this episode we have focused on getting your processes right. To know more about the other three pillars hear my other podcasts here.

Once you get these 4 pillars sorted, you will have a successful accounting firm.

Time-stamped show notes

[1:57] introduction to Will and his journey of making his firm 100% cloud

[4:20] How does Farnell Clark look as a digital firm today and what they aspire to be in the future

[6:57] The structure used at Farnell Clark to grow it to 50 people

[11:17] How the pods are recruited, trained and issues with having a pod systems at Farnell Clark.

[16:06] How soon after Will started his firm did he hire his first employee, What triggered the move, How many clients/income was Farnell Clark at when it first hired

[23:23] How does Will charge his clients and his journey of repricing his old clients

[33:30] How is Will ensuring that client experience is great at his firm so all his clients are happy with Farnell Clark

[41:34] Where does Will plan to take Farnell Clark in the next 5 years

You can get a copy of my book for FREE here: https://go.rezahooda.com/sales-pageoiyfi8wu 

Click here to download 🤜 https://go.rezahooda.com/9stepframework

If you're an accountant, join our community of 1000+accountants on Facebook where we share ideas, seek help and collaborate to build more profitable, successful and impactful accounting firms: https://bit.ly/3tQJG6M

Sign-up to my monthly mentoring programme to join a group of dozens of other like-minded accountants and bookkeepers on the same journey! https://bit.ly/3Pt2mIa

Check out my YouTube channel: https://bit.ly/3tMWElW

 
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The Profitable Accountant PodcastBy Reza Hooda


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