Olivier Odin, founder and CEO of Private Golf Key, joins Olivia Liveng of Insider Travel Report at the International Golf Travel Market in Cannes to discuss the rise of bespoke European golf travel for American clients. Odin shares how his France-based luxury golf and lifestyle tour company tailors itineraries that combine world-class courses with fine dining, culture, and elegant accommodations. He also explains the growing demand for curated cultural and culinary experiences alongside premium golf and outlines how Private Golf Key supports travel advisors with commissionable packages, concierge-level service and a white-label platform. For more information, visit www.privategolfkey.com.