What if the best land deals come from sellers who have to sell—and don’t even know it yet? Today on The Land Academy Show, join Steven Jack Butala and Jill DeWit as they reveal how to identify sellers driven by true need—regardless of price. This episode breaks down the psychology of sellers, separating those emotionally tied to their land from those ready to walk away. Steven and Jill share their contrasting call-screening strategies, showing how casting a wide net and asking the right questions can uncover golden deals. You'll also hear insights from Jill’s latest advanced training and a candid discussion about whether sales skills are learned or innate. Whether you're growing your land business or just getting started, this episode will reshape how you think about deal flow—and help you zero in on the sellers that actually matter.