If the idea of selling completely freaks you out, you’re not alone – in fact, I used to absolutely HATE selling. However, if you want to grow your business and become more profitable, you have to get more comfortable with sales… and become good at making them!

Today I’m sharing how I overcame my own fear of selling and developed a skill set that’s made sales a lot of fun for me. The same can be true for you, too, and I’m hoping you believe that by the time you’ve finished listening to this episode!

You’ll hear four of my top tips for moving past your fears, as well as my thoughts on what sales are REALLY all about (spoiler alert: there’s nothing sleazy or scammy about sales *at all* if you’re offering someone something that can benefit them). Buckle up, buttercup – I’m about to blow your mind.

In this episode, I cover:

My early experiences with selling [1:28]

Why you can’t expect your programs to just “sell themselves” [3:15]

Recognizing that selling/sales = service and isn’t harmful or manipulative [5:52]

The reasons selling is NOT about convincing someone to want what you’re offering [7:05]

Why being good at selling isn’t about having a certain personality type [9:50]

The problem with making sales about you rather than about your clients (or the people you’re hoping to serve) [12:25]

Why you don’t have to feel guilty or bad for wanting to be paid for your services [13:55]

The value in understanding that what you’re selling won’t resonate with everyone – and knowing that’s OK [17:50]

The reason making sales doesn’t mean “taking money” from others [21:40]

Makings sales easy by falling in love with the programs or services you’re selling [24:20]

The benefit of focusing on the incredible results/outcomes your clients will get from your program rather than focusing on the program itself [25:00]

Why falling in love with yourself can help you overcome your fear of selling, too [30:10]

Connect with Lynette:

Instagram: https://www.instagram.com/lynettemarieh

Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/