Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

How to Have Better Ideas (Lessons From The Onion’s Creator)

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I’m so f*cking happy to announce that ​my book, Stand The F*ck Out, is officially available for PURCHASE​! To buy the book—and more!—DIRECTLY from us and support our small business, go to: book.stfo.io

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Scott Dikkers, the founder of the world’s first humour publication, The Onion, will teach you to grow your brand the wrong way and still make it stand the f*ck out. Scott wrote and developed TV projects that sold to MTV and Comedy Central, won over 30 Webby Awards, and now teaches others to be funny at howtowritefunny.com.

Topics Covered:

  • (00:00) - Intro
  • (02:51) - The invisible architects of humour
  • (08:15) - Anonymity over fame
  • (17:00) - How Jim's Journal broke the mould in comic strips
  • (22:03) - How to take context and f*ck with it
  • (30:58) - Why churning out ideas beats polishing them
  • (37:21) - How to keep your creative identity unspoiled
  • (42:55) - “You have to fall in love with that idea”
  • (48:30) - Work, passion, and living a fulfilling life
  • (49:52) - Where can you find Scott?

    • ***

    → Buy my book: book.stfo.io
    → Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
    → See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
    → Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
    → Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo


    Finally...

    If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: [email protected]

    🤘

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    Everyone Hates Marketers | No-BS Marketing & Brand Strategy PodcastBy Louis Grenier | Marketing & Branding
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