In this episode of Add To Cart, we are joined by Teresa Sperti, founder and director of advisory firm, Arktic Fox, specialists in digital, eCommerce & capability development.  Teresa’s background leading digital transformations at retailers like Coles and Officeworks led her to start the business that works with clients such as Bunnings, Bega and Carpet Court.  In this chat, Teresa shares her simple but effective framework for business casing, how to get the best out of your technology partners - dos and don'ts style.  She also talks us through the government changes to the privacy act and the impacts on businesses - you don’t want to miss that.

Links from the episode:

Arktic Fox

Shopify Plus (sponsored)

Questions answered

• How do merchants get the best out of their technology partners?
• What are the most frequently overlooked costs of technology implementation?
• How will the government's changes to the privacy act affect businesses?

This episode was brought to you by…  

Shopify Plus

Signet

About your host: Nathan Bush from Add to Cart 

Nathan Bush is a director, strategist and advisor. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.

About your co-host: Teresa Sperti from Arktic Fox

Teresa Sperti is a  highly seasoned and regarded digital and eCommerce leader with over 20 years’ experience working with and  for leading brands including Coles, Officeworks and World Vision amongst others.  Since establishing Arktic Fox four years ago, Teresa and her team have been partnering with leading brands and scale up retailers and CPG | FMCG brands to drive eCommerce adoption and capability build, to enable better utilisation of data to enhance experience and deliver better omnichannel experiences and supported brands to utilise and invest in tech to underpin their strategy.

You can contact Teresa at LinkedIn

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