Volume

How to Kill a Membership (Ep 19)


Listen Later

In episode 19 of the Rave Results podcast, I’m getting real about the mistakes that can doom a membership program. I’ll share the lessons I learned from my own journey with the 'Grow and Glow' membership, which once had 1,200 active members but eventually had to close its doors.


We’ll dive into the common pitfalls that can lead to a membership’s downfall, like failing to stay relevant, overloading content, ineffective onboarding, and not having a strong leader presence. I’ll also point out what makes memberships thrive versus those that struggle and give you practical strategies to start or improve your own membership program.


Here’s the breakdown of the episode:

- **00:00** Introduction and what to expect

- **00:42** How I launched and grew the membership

- **06:33** The challenges and changes I faced

- **14:07** Key factors that can kill a membership

- **35:10** What successful memberships have in common

- **41:33** Wrapping up and engaging with listeners


Tune in to get valuable insights and avoid the mistakes that could make or break your membership program!

Connect with Vix:


Join VOLUME: https://vixmeldrew.com/volume

Instagram: @vixmeldrew

Threads: @vixmeldrew

Website: https://vixmeldrew.com/

...more
View all episodesView all episodes
Download on the App Store

VolumeBy Vix Meldrew

  • 5
  • 5
  • 5
  • 5
  • 5

5

3 ratings


More shows like Volume

View all
For The 23% The Woman Of Color Business & Entrepreneurship Podcast by Dielle Charon

For The 23% The Woman Of Color Business & Entrepreneurship Podcast

75 Listeners

Sold Out Offers by Ceels Lockley

Sold Out Offers

8 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

152 Listeners

Brand Your Way to A Million by Jasmine Haitalani

Brand Your Way to A Million

9 Listeners

Small Business Big Money™ by Financial Coach for Entrepreneurs, Gina Knox

Small Business Big Money™

20 Listeners

Ambitious Podcast by Kate Perkovic

Ambitious Podcast

17 Listeners

This Social Cottage by Gemma Watts

This Social Cottage

6 Listeners

The System for Everything by Julie Fried, Business & Systems Strategist

The System for Everything

18 Listeners