Your business might be making money, but that doesn’t necessarily make your business a profitable one.

So many entrepreneurs feel reluctant to look at the numbers in their business. They may not find it fun or fear what they might see, so they just avoid it altogether.

But you need to know your numbers and what they mean in order to make the right decisions that’ll add to the bottom line without adding on stress, unnecessary debt, or even crumbling your business from within.

Ciara Stockeland helps her clients use their inventory to level up their business profits. And today, she’s back on the podcast to talk about all things numbers and cash flow!

In this episode of Time to Level Up, you’ll learn how to make decisions about sales and marketing in your business based on the numbers. Ciara will teach you how to avoid making the types of mistakes that lead to less profit and how to look at your numbers so you can increase profit and keep more cash.

2:42 - How Ciara went from a brick-and-mortar entrepreneur to a coach and consultant for inventory-based businesses

4:00 - Top three things Ciara sees business owners do that affect their lack of profitability

7:09 - The importance of a firm foundation, knowing your key performance indicators, and why more sales might cause more problems

10:32 - How Ciara helps her clients create their sales goals

11:44 - Creating a habit or routine around looking at your numbers

15:18 - Being committed versus interested and the importance of a belief plan

22:12 - How to figure out what profitability means to you and your business

25:16 - A couple of big takeaways from this conversation with Ciara

Connect with Ciara Stockeland

Ciara Stockeland is a mom, wife, triathlete and serial entrepreneur who built a seven-figure retail business. She was featured in Entrepreneur Magazine and even invited to the White House. But in over 10 years of business, she never took home a consistent paycheck… until she learned the numbers and understood what they meant. Now as an inventory and cash flow expert, she helps her clients get focused on the right things in their business so they can finally get a consistent paycheck.

Ciara Stockeland | Instagram

Inventory Genius: Create More Profit and Keep More Cash by Ciara Stockeland

The Inventory Genius Podcast

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