How to Market Your Horse Business with Denise Alvarez

Have you ever felt a little overwhelmed? (Okay, or a lot!) With the privilege of owning a horse business comes the responsibility of managing many moving parts in your business. 

So, if you’re feeling the weight of that lately, this one action step can help you move from overwhelmed to focused so you can get things done and move your business forward.

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/25

When you think of branding, what comes to mind? For many people, it’s a logo and colors, but there’s so much more to it than that. My podcast guest, Tara Moore, is going to break down for you the 3 steps you can follow to build a brand foundation that’s true to you and your business.

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/24.

**FREE RESOURCE** Get your free PDF guide, Branding For Equestrians, over on the show notes! 

Do you learn by watching? Or maybe your competitive nature is why you look at what other businesses are doing? Either way, this episode is for you.

We’re looking at 5 different businesses in the equestrian industry that are crushing their online marketing. No matter your size or your niche, you’ll walk away with some practical tips and strategies to apply in your own marketing. 

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/23.

Email Marketing Mastery Online Course for Horse Businesses → Stormlily.com/EmailMastery

Marketing doesn't have to be scary! You just need to be talking to the right people in a way that speaks to them. You can do that and get a jump-start on your marketing by answering these two questions.

When you know the answers to these questions,  you’ll see a clear path of how to best market your horse business so that you connect with—and convert—your dream customers. 

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/22.

NEW! Email Marketing Mastery Online Course → Stormlily.com/EmailMastery 

Join the How to Market Your Horse Business FB Group → Stormlily.com/group

If you get stuck trying to figure out how to make social media and your website work to grow your business, then email marketing may be your missing link. And because I know it’s a sticking point for lots of horse business owners, this episode is the second in a two-part series where I’m sharing some practical tips and strategies to make email marketing doable for your horse business.

Missed the first episode in the series? Listen to 8 Tips to Make Email Marketing Doable [Part 1] at Stormlily.com/20.

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/21.

Join the FREE 5-Day Equestrian Marketing Challenge → Stormlily.com/challenge

Do you buy into the idea that email marketing can work for you yet you just don’t know where to start? Then this episode is for you!

I’m sharing 8 tips that’ll make email marketing doable for every horse business. And we’re breaking them into two episodes so we can dive into each one. You can do this, my friend. Let’s get you ready to integrate emails into your marketing strategy.  

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/20.

Join the FREE 5-Day Equestrian Marketing Challenge → Stormlily.com/challenge

Have you been confused with how often or what to post on Instagram to get results? You’re not alone. That’s why I invited Instagram expert Kerri McGregor to join me on the podcast. You’ll learn three practical ways you can use Instagram to make meaningful connections for your horse business.

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/19.

The Ultimate Website Audit Training Kit → Stormlily.com/audit
You’ll learn my five-step process to review your website and create an action plan so that it works to help you grow a sustainable horse business.

What’s keeping you from jumping into email marketing? Whatever it is, I’ve probably heard it before, and you’re not alone. That’s why in this episode we’re debunking common email marketing myths. You'll learn why you can rest-assure that creating an email marketing strategy for your horse business is a great choice for you, no matter your size or area of service.

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/18.

Have you ever been frustrated you’re not gaining the traction you hoped for from your social media efforts? These three ad-free social media strategies are just what you need.

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/17.

The Ultimate Website Audit Training Kit --> Stormlily.com/Audit

Every sign, banner, or flier you use for your horse business shapes the experience your potential customers have with you, from their very first interaction. That’s why, whether it’s on the roadside or on the side of a stall or arena, every sign that you have should include the five key elements you’ll hear in this episode.

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/16.