The Recruitment CEO's Insider Guide

How to Master Client Acquisition for Recruitment Businesses—No Cold Calling Required


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For recruitment business owners, securing clients can feel like an unpredictable rollercoaster. One month, the pipeline is full—next, it's a cash flow nightmare. But what if you could take control and build a reliable system for consistent client acquisition? In this episode, Jane Pettit shares three powerful tactics that recruitment businesses can implement immediately to attract and secure more clients—without resorting to outdated cold calling. Plus, she reveals a proven strategy to scale client acquisition to seven figures and an exclusive script that’s already helping recruiters sign clients faster than ever.

“Every candidate is a potential client or an introducer to a potential client.” — Jane Pettit

In this episode, you will:

  • Learn how to secure high-value clients using referrals—and why most recruiters fail at it.

  • Discover the power of testimonial references and how they can open doors to new business.

  • Understand the ‘magic message’ strategy that turns dormant connections into hot leads.

  • Find out why consistency in client outreach is the secret to long-term success.

  • Get exclusive access to a tried-and-tested CV reference check script that delivers results.

Tune in now to learn how to build a client attraction machine that keeps your business thriving—without the stress of unpredictable revenue!

Resource Mentioned:

  • Testimonial Reference Form 

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Ready to Scale Your Recruitment Business to 7 Figures (and beyond)?

Take the first step toward predictable growth with our FREE RESOURCES designed to support recruitment and executive search business owners in building profitable, scalable businesses.

Watch Our Free Training: Discover a proven system that can help your team achieve 5, 10, or even 20 extra placements per month, consistently and reliably. Learn how to Attract, Convert, and Deliver high-quality placements over the next 30 days – watch here https://learn.centredexcellence.co.uk/vsl-youtube61658857

Join Our Recruitment Business Accelerator Community: Connect with like-minded Recruitment and Executive Search Business Owners in our exclusive Facebook group. Elevate your skills, gain insights, and learn what it takes to build a 7+ figure recruitment business. Join Here - https://www.facebook.com/groups/526435818123500

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Want to See How This Could Work for You?

Let’s chat! Apply for a free consultation to see if and how our strategies can work for your recruitment or executive search business. Provide us with some details about your business, and let’s explore how you can achieve sustainable growth. Apply here - https://profitaccelerator.centredexcellence.co.uk/apply?utm_source=podcast

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The Recruitment CEO's Insider GuideBy Katy Green and Nicky Coffin


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