The GTM Podcast

How to Motivate Your Team and Lead by Example in a Period of Crisis with Ben Dietz


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Episode Summary
Ben Dietz is the general manager of Mintel, a leading data and analytics company. The company operates across North and South America, Europe, Africa, the Middle East, and Asia-Pacific. 

In this episode of Sales Hacker, Ben recapitulates his first days in the company, the company's core services, the challenges they faced during the pandemic and are facing now, given the recession and other global events. Ben and host Sam Jacobs talk about the importance of trust and support in a crisis, both internally and externally. Ben discusses how you can be a realistic yet motivational leader and how giving and asking for feedback is critical for a manager to move his team and operations forward.  

Guest-at-a-Glance

💡 Name:
Ben Dietz

💡 What he does: Ben is the general manager of Mintel.

💡 Company: Mintel

💡 Noteworthy: Ben began his career in logistics and supply chain with ConAgra Foods, then moved into supply chain consulting, and eventually pivoted to sales when he joined Mintel. He has held seven different roles across two continents through his 14 years at Mintel, during which Mintel has tripled in size.

💡 Where to find Ben: LinkedIn



The GTM Podcast
The GTM Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.

Visit gtmnow.com for more episodes and other interesting content.

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