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Are you tired of going it alone with your video business?

In this episode, Den Lennie introduces The Video Mentors and the three established video production businesses that will be sharing their knowledge and experiences. 

Andy Johnston, Caleb Maxwell, and Matt Smolen discuss the journey of transitioning from being a creative filmmaker to a business owner. They emphasize the importance of understanding the business side of the industry and how it can actually enhance creativity. 📈🎥✨

Download the Little Black Book of Video Business Secrets: The Success Formula of 6 and 7-figure Video Businesses - Stand out, win premium projects, and grow while working less.

Get more great resources and check out how you can work with us in our FREE community directly at TheVideoMentors.com

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In this episode, Den announces a major shift in the show's direction. After years of providing valuable insights and guidance to video business owners, the podcast is evolving to offer even greater value through a new initiative. This change is driven by Den's desire to create a more supportive and collaborative environment for video professionals looking to grow and succeed.

Here's a sneak peek of what you'll hear:

• Podcast Evolution. Introduction of the new project, "The Video Mentors."
  
  
• The Video Mentors Initiative. A new video business coaching program with a unique, heart-centered approach.
  
  
• Meet the Mentors
  • Caleb Maxwell
  • Matt Smolen 
  • Andy Johnston 
  • Grant Jamison 
  • Alana Tompson 
• New Podcast Format. Episodes will feature discussions on current challenges in the video production industry.
  
  
• Upcoming Topics
  • Overcoming procrastination and the power of niching.
  • Strategies for avoiding self-created business problems.
  • Steps to attract better clients and navigate challenges like getting ghosted.
  • Insights on mindset shifts necessary for business owners.
    
    
• Little Black Book of Video Business Secrets. A newly released resource providing insights into building a successful video business.
  
  

Discover how our unique video business coaching can help you scale and succeed. Join our community and get started today!

Explore The Video Mentors

Unlock the strategies and insights of top video business owners. Get your copy now and start building a thriving business! 

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In this episode, Den addresses the evolving landscape of the videography industry, emphasizing the need for videographers to adopt a business mindset, focus on niching, and leverage effective marketing strategies to thrive. Tune in to learn how to navigate the current market challenges and position your business for long-term success.

Here's a sneak peek of what you'll hear:

• Current Challenges in the Videography Industry. Industry changes due to technology, AI, and financial cycles.
  
  
• Identity Shift for Videographers. Transition from technician to business owner mindset.
  
  
• The Power of Video. Simplify your message to avoid overwhelming potential clients.
  
  
• Marketing Misconceptions. Marketing is about putting the right offer in front of the right people.
  
  
• Niching and Its Benefits. Specializing in a niche makes you an expert, attracting clients in that field.
  
  
• The Reality of Business Building. Focus on solid foundations for long-term success.
  
  
• Client Mindset and Marketing Strategy. Clients need to know you exist; consistent marketing is crucial.
  
  
• HR and Internal Communications as Opportunities. Growing demand for internal company videos (recruitment, retention, etc.).
  
  
• Launching The Video Mentors. Introduction of a new website, thevideomentors.com.
  
  

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In this episode, Den shares exciting updates about the VBA program, including new mentors, an enhanced curriculum, and an imminent price increase. Den discusses the importance of taking action to scale your video production business and introduces the Video Mentors, designed to provide advanced, real-world education for creatives.

Here's a sneak peek of what you'll hear:

• Introduction and Announcement. Den Lennie hosts an Elite Mastermind retreat and announces upcoming changes to the VBA program.
  
  
• Tuition Fee Increase. Tuition fees will increase on July 1st due to added value from new resources and mentors.
  
  
• New Podcast Launch. New podcast series featuring successful VBA clients and mentors: Matt Smolen, Caleb Maxwell, Andy Johnston, and Bailey Cook.
  
  
• Video Mentors Project. Introduction of a new post-graduate film school approach with a seven-step process for business growth, focusing on niching, marketing systems, and sales conversion.
  
  
• Support and Community. Continuous support from mentors and an exclusive online coaching ecosystem for video business owners.
  
  
• Encouragement to Take Action. Urgency to join before the price increase with available financing options and success stories from VBA clients.

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In this episode, Den shares essential tips for managing finances and maximizing tax benefits as a video business owner. As the end of the financial year approaches, Den provides valuable insights on handling your accounts, utilizing financial tools, and considering strategic investments to reduce tax liabilities. He also discusses the importance of proper bookkeeping and the benefits of engaging with a professional accountant.

Here's a sneak peek of what you'll hear:

• Monthly Financial Reviews. Importance of using accounting software like Xero and Dext for efficient bookkeeping.
  
  
• Recommendation to hire a professional bookkeeper for accurate financial management.
  
  
• Tips for reconciling accounts and maintaining proper records.
  
  
• Common Tax Misconceptions. Debunking the myth of buying equipment solely to reduce tax liabilities.
  
  
• Explanation of tax liability calculations and implications of profit withdrawal.
  
  
• Importance of understanding net profit and corresponding tax obligations.
  
  
• Strategic Financial Management. Benefits of using finance options for business purchases to manage cash flow.
  
  
• Differences between personal and business loans and their impact on financial health.
  
  
• Investment in Coaching. Advantages of investing in business coaching and mentorship programs

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This week, Den shares a personal story of being scammed while buying firewood and the valuable marketing lessons learned from the experience. Discover how this mishap underscores the importance of speed, honesty, and customer-centric responses in business. Tune in to uncover insights that can help you avoid similar pitfalls and enhance your marketing strategies.

Here's a sneak peek of what you'll hear:

• The Scam Experience. Detailed account of the scammer’s tactics, including persuasive communication and upselling techniques.
  
  
• Marketing Lessons. How answering questions and immediately asking new ones can keep customers engaged.
  
  
• Reflection and Accountability. Discussion on the importance of taking responsibility and learning from errors.
  
  
• Advice for Video Business Owners. Highlights the benefits of having control over one’s business versus relying on external factors.
  
  
• Community and Support. Mention of the benefits of the group, including weekly calls and training sessions.
  
  
• Conclusion. Den wraps up the episode by emphasizing the importance of learning from mistakes.

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In this episode, we delve into the topic of procrastination and its impact on your business growth. Den shares his personal experiences as a recovering procrastinator and offers valuable strategies to help you shift from a freelancer mindset to a business owner mindset. Learn how to identify and eliminate low-value tasks, implement effective systems, and focus on what's truly important to achieve consistent and predictable growth. Join us as we uncover the secrets to reclaiming your time and accelerating your business success.

Here's a sneak peek of what you'll hear:

• The impact of procrastination on business growth.
  
  
• Shifting from a video operator to a business owner mindset.
  
  
• Debunking myths about quick business fixes.
  
  
• The importance of building genuine client relationships.
  
  
• Strategies to reclaim five hours per week:
  • Auditing and reviewing current time usage
  • Developing a productive mindset
  • Clearing your plate using the four Ds: Delegate, Delete, Defer, Do
• Practical tips for daily productivity:
  • Task, time, and priority management
  • Stacking tasks and maintaining white space in the calendar
• Building blocks of productivity: sleep, exercise, water, meditation, and rest.
  
  
• Creating a simple action plan for effective time management.
  
  

Join Den as he guides you through practical steps to overcome procrastination and achieve greater productivity and business growth. 

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In this enlightening episode, Tim Arch shares his evolution from a solo freelancer to the owner of a thriving production company. He delves into the strategies and mindset shifts required to scale his business, manage a team, and maintain a healthy work-life balance. Tim's candid discussion about the challenges he faced, including cash flow issues and client management, provides valuable insights for any creative professional looking to grow their business.

Here's a sneak peek of what you'll hear:

• Introduction to Tim Arch: Recap of Tim’s previous appearance and updates on his professional journey.
  
  
• Business Evolution: How Tim transitioned from being a freelancer to managing freelancers.
  
  
• Managing Growth: Discussion on purchasing equipment, hiring strategies, and client management.
  
  
• Financial Insights: Handling cash flow challenges, the impact of late payments, and strategic financial planning.
  
  
• Work-Life Balance: Importance of taking breaks and managing burnout in the creative industry.
  
  
• Advice for Freelancers: Tips on moving from solo projects to running a team and scaling a business.
  
  

Tim Arch's website: https://archcreative.com.au/

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In this episode, we delve into a new AI chat box tool embedded on Den's website. This tool is unique as it is trained solely on Den's content, including books and podcasts, to provide personalized answers and enhance user engagement. Den shares insights into using this AI tool effectively and discusses its potential impact on video business owners.

Here's a sneak peek of what you'll hear:

• Introduction to AI Chat Box: Discover how Den Lennie has utilized AI technology to create a chat box that offers tailored advice and information based on his books and podcasts.
  
  
• Features and Benefits: Learn how this tool not only answers queries but also supports video business owners by referencing specific content related to Den’s work.
  
  
• Live Demonstration: Experience a live demo where Den interacts with the AI, highlighting its accuracy and practical utility in real-time scenarios.
  
  
• Engagement Opportunities: Den invites listeners to try the AI tool themselves and provides tips on how to interact with it effectively.
  
  
• Community and Support: Insight into the free resources available at the Video Business Accelerator community, including free training, resources for budgeting and quotes, and regular community calls that help members enhance their video businesses.
  
  
• Future Enhancements: Preview of upcoming improvements to the podcast and additional features in the AI tool, emphasizing continuous development and user-focused enhancements.

Try my clone here: www.delphi.ai/denlennie

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Dive into this inspiring episode as Den explores Sam's entrepreneurial voyage from a passion for video to spearheading a successful business in the live streaming and AV industry. 

From navigating the complexities of COVID-19 to acquiring another company, Sam offers invaluable insights into the trials and triumphs of business expansion, the efficacy of active marketing, and the indispensable role of community and mindset in attaining success. 

Whether you're an aspiring business owner or in the process of scaling your venture, this episode is brimming with practical advice and genuine experiences to inspire and steer you on your entrepreneurial path.

Here's a sneak peek of what you'll hear:

• Introduction to Sam's journey from filming action sports as a youth to becoming a prominent figure in the live streaming and AV sector.
  
  
• How the COVID-19 pandemic unexpectedly amplified the need for live streaming services, propelling Sam's business into new heights.
  
  
• The strategic advantages and outcomes of acquiring an additional AV company to bolster Sam's business positioning for future success.
  
  
• Insights into the obstacles encountered while scaling the business, emphasizing systematization, staffing challenges, and project management.
  
  
• The critical role of active marketing, with a spotlight on LinkedIn strategies, in driving business growth and establishing a strong industry presence.
  
  
• The value of being part of a business accelerator community for support, learning acceleration, and accountability.
  
  
• Sam's personal reflections on managing stress, the power of a positive mindset, and his quest for achieving a balance that fulfills his life goals.
  
  
• Encouragement for budding entrepreneurs to pace their journey, savor the process, and methodically build a business that aligns with their vision.

Sam Lecon's website: https://www.streamadelaide.com.au/

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