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How do you validate demand, buy heavy equipment, and scale a land clearing business profitably?

In this episode, Austin Gray talks with Alex Boyd, founder of Brushworks Services Co., about starting and growing a land clearing business from scratch.

Alex shares:

• Why he invested $90K into a skid steer and mulcher
  

• The keyword research that revealed untapped demand
  

• Mistakes he made on pricing and financing (and how he fixed them)
  

• How grapple attachments add nearly 100% profit margin
  

• The real cost of maintenance, warranties, and downtime
  

• Why he runs Facebook video ads with a local-first strategy
  

• How he integrates Jobber, HouseCall Pro, and GoHighLevel into his workflow
  

• The surprising snow plowing side hustle at $375/hr per skid steer
  

If you’re an entrepreneur looking at excavation, forestry mulching, or other heavy equipment businesses, this episode is a must-listen.

🔥 Mentioned in This Episode

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