How to Succeed Podcast

David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them.

This year, to celebrate the 10th anniversary of the book, Dave will revisit each of the original 49 Sandler Rules and give updated takes on their relevance to salespeople and sales leaders.

The book is on sale in the Sandler Shop, as well as, the companion books, Sandler Success Principles and The Sandler Rules for Sales Leaders in the Sandler Shop. You can also get the Kindle and Audible versions at Amazon.

It is also available in Spanish here: Reglas Sandler

The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe.

Get The Sandler Rules book and companion video courses for salespeople at: https://shop.sandler.com/

• Intro to the topic
• Jonathan Farrington brief bio
• What makes Sandler sales research unique
• Hunting the good, the bad, and the ugly
• Targeting relative opportunities
• Strategizing growth within existing clients
• Hunting in packs
• How to participate in the next survey

Terri Trespicio is an award-winning writer, speaker, and brand advisor, and works with individuals and organizations to help nail their messaging and engage clients, customers, and fans.

Her TEDx talk, "Stop Searching for Your Passion," has earned more than 4 million views. She was recently named by Hubspot as one of the "Top 15 female speakers who are killing it" (she came in at #2—Oprah was #8), and cited as one of the world's leading creatives by Creative Boom magazine.

Find Terri at: https://territrespicio.com/

• What does it mean to find your voice and you audience?
• Speak to them, not about you
• Your platform is the body, your message is the soul
• Do you start with your message or the people you want to serve?
• Either spark a connection or compel action
• A thought leader changes the way you think about your work
• How to start finding your voice and your audience
• Find their assumptions and challenge them
• What's at stake?
• Show expertise by having an opinion about what you do
• There is nothing new, but say it in a new and surprising way
• Best attitude, behavior, and technique for How to Succeed at Finding Your Voice and Your Audience

Find Terri at: https://territrespicio.com/

The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe.

Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell

Don't forget to subscribe and leave us a 5-star review in iTunes!

David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them.

This year, to celebrate the 10th anniversary of the book, Dave will revisit each of the original 49 Sandler Rules and give updated takes on their relevance to salespeople and sales leaders.

The book is on sale in the Sandler Shop, as well as, the companion books, Sandler Success Principles and The Sandler Rules for Sales Leaders in the Sandler Shop. You can also get the Kindle and Audible versions at Amazon.

It is also available in Spanish here: Reglas Sandler

The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe.

Get The Sandler Rules book and companion video courses for salespeople at: https://shop.sandler.com/

Mike Montague interviews Sandler trainer, Bill Morrison, on How to Succeed at Remote Training with your sales team.

In this episode:

• Best attitude, behavior, and technique on How to Succeed at Remote Training
• Remote training is not just doing your regular training online
• Get clear on where your people are now, and where you want them to be
• Remote learning is about helping people change
• The difference between knowledge transfer presentations and real training
• Make it relevant and participatory
• Train the leader first
• After the training, you have to practice and then follow up
• Don't be afraid of accountability
• Bill's definition of success
• Bill's favorite rule – never try to lose on a surface pain

The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe.

Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell

Don't forget to subscribe and leave us a 5-star review in iTunes!

• Productivity is much more than time management
• Do you have a "to-do" list or a "priorities" list?
• Good and bad attitudes on productivity
• What to do once a week
• A great alternative to "going for coffee"
• Why Sunday night is so important
• When to outsource in your business and personal life
• Your "Power Hour"
• Get "100 Proven Systems You Need to Boost Results" at www.nancygaines.com/systems
• Nancy's biggest obstacle she overcame
• Done is better than none
• Best attitude, behavior, and technique for How to Succeed at Productivity

Find Nancy at https://www.nancygaines.com/ and subscribe to her podcast at https://www.nancygaines.com/podcasts/.

The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe.

Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell

Enroll yourself in our video self-study online courses at: https://shop.sandler.com/category/online-courses

David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them.

This year, to celebrate the 10th anniversary of the book, Dave will revisit each of the original 49 Sandler Rules and give updated takes on their relevance to salespeople and sales leaders.

The book is on sale in the Sandler Shop, as well as, the companion books, Sandler Success Principles and The Sandler Rules for Sales Leaders in the Sandler Shop. You can also get the Kindle and Audible versions at Amazon.

It is also available in Spanish here: Reglas Sandler

The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe.

Get The Sandler Rules book and companion video courses for salespeople at: https://shop.sandler.com/

• Best attitude, behavior and technique to Succeed At Ethical Selling During the Pandemic
• Williamson's Ethical Selling Model and Philosophy Applied to the Pandemic
• It's unethical to sell someone something they don't need
• It's unethical to not sell someone something that does have a need
• Authenticity when selling a product is key
• There are people who need YOUR product
• Know what type of person you are selling to during this pandemic

The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe.

Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell

Find David Brown on Linkedin: https://www.linkedin.com/in/davidbrown07/

Learn more about Sentia at: https://sentiacorp.com/

• What is the Sales Software of the Future?
• The difference in the use of software for the over 50 and the under 50 crowd
• Huge turnover of salespeople could be decreased with the right software
• What should be done by a salesperson and what could be done with software instead?
• Use voice augmentation when possible to help your salespeople
• What current software does and what we're looking for in the near future
• A little bit about David's software and how it can help your salespeople
• Favorite quote to live by
• Best attitude, behavior, and technique for How to Succeed at the Sales Software of the Future

Find David Brown on Linkedin: https://www.linkedin.com/in/davidbrown07/

Learn more about Sentia at: https://sentiacorp.com/

The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe.

Find white papers, webinars, and more in our free Sandler E-Learning Library: https://www.sandler.com/sell

Enroll yourself in our video self-study online courses at: https://shop.sandler.com/category/online-courses

David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them.

This year, to celebrate the 10th anniversary of the book, Dave will revisit each of the original 49 Sandler Rules and give updated takes on their relevance to salespeople and sales leaders.

The book is on sale in the Sandler Shop, as well as, the companion books, Sandler Success Principles and The Sandler Rules for Sales Leaders in the Sandler Shop. You can also get the Kindle and Audible versions at Amazon.

It is also available in Spanish here: Reglas Sandler

The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe.

Get The Sandler Rules book and companion video courses for salespeople at: https://shop.sandler.com/