This conversation is SO NEEDED in the field of dietetics!

Jessica Oswald joins me today to talk about being a multi-passionate business owner and wanting to serve two separate ideal clients. This means she will need to implement two separate marketing strategies and set up two separate sales funnels in her business.

We talk rebelling against the "rules" of dietetics and making our own path. I encourage you to listen to this episode with an open mind.

Some of the topics discussed include:

• Going against the grain and following your heart in business
• Serving two different ideal clients
• Setting up your sales funnels to work for you and your clients
• Niching down

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