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Daniel Priestley is an award-winning serial entrepreneur and best-selling author who’s behind Dent Global and ScoreApp. This guy knows a thing or two about building and selling successful businesses, having started his first company at 21 and made over $10 million in the space of 3 years.

We get into the nitty-gritty of what it takes to start and scale a business, the real deal on personal branding, and how to cut through the noise in an AI-driven world. Daniel gives his take on whether newbies should buy an existing business or start from scratch, the secrets to hiring the right team, and why giving equity can be a game-changer. Plus, he shares his thoughts on fixing the education system and the EXACT FORMULA you need to make it as a multi-millionaire entrepreneur.

This episode is packed with straight-up, actionable advice to get you fired up and ready to take your business to the next level.

Timestamps
0:00 - Intro
2:54 - Who is Daniel Priestley?
4:27 - Did you know what you were doing with your first business?
7:01 - Personal Branding - Obama used Social Media to become President
12:59 - Being an Influencer and being a Key Person of Influence
21:11 -Why You Should Have A Personal Brand
28:31 - AI will Make the World Way Noisier
30:42 - Buying or Starting a Business - Daniel's Preference for Newbies?
34:21 - Scorecard
40:20 - Do You Have a Consultancy/Done For You Business?
42:12 - Hiring the Right Staff - What is Matt doing wrong?
54:26 - How often do you Incentivise with Equity?
56:22 - Existing Investor Base or DIY?
58:46 - The Education System, How it Could be Better Fixed, Top Key Skills & Topics to Learn
01:06:22 - Conclusion

Welcome to Stripping Off with Matt Haycox
This isn’t your average business podcast. It’s where real entrepreneurs, celebs, and industry leaders strip back the polished PR, and get brutally honest about the journeys that made them.

Hosted by entrepreneur and investor Matt Haycox, Stripping Off dives into the raw, unfiltered realities behind success: the wins, the fuck-ups, the breakthroughs, and everything in between. No scripts. No sugar-coating. Just real talk from people who’ve lived it.

Whether you’re hustling to scale your business or just love a behind-the-scenes look at how people really make it, this podcast is your front-row seat to the truth behind the triumphs.

Who Is Matt Haycox? - Click for BADASS Trailer