How'd She Do That?

Diana Barnes, also known as “DB”, is the Chief Brand Officer and Creative Director at WHY Brands, Inc. She oversees the company’s global brand partnerships, public relations, social media, and brand design teams. DB has led the development of several WHY Brands’ initiatives, including:

Munchkin– The company’s baby lifestyle brand, which has won over 120 international design awards

Curio Home Goods– A new brand co-founded by DB and CEO Steve Dunn, which creates consumer lifestyle products for the home

RD8– A dedicated R&D center for WHY Brands that focuses on sustainability and maternal health

Before joining WHY Brands, DB worked at agencies for brands such as Cadillac, PBS, and PIMCO, she also served as the global director of brand design at Dell, Inc. Fast Company named DB one of the top CMOs in the world. We know listeners will love getting to know DB today!

Today’s guest is Sarah Branch. Sarah is the founder of the popular shopping brand, Thought & Bought.

She started T&B over three years ago to share all things fashion and fun finds with anyone who wanted to listen! The purpose of her account is to showcase how she styles her own clothes, in hopes of giving you ideas on how to use your clothing, share what she personally has bought (or have yet to buy!) and why, helping you find various items, and give general tips and tricks that she’s picked up along the way!

The past two years of Thought and Bought have taught Sarah a lot. Biggest lesson learned? “To be fully, unapologetically me!”

This episode is brought to you by shophsdt.com - the one stop shop for all your gifting needs!

Standing in line to vote? We’ve got your entertainment covered with this special ‘Election Day’ check in from our very own Emily Landers!

We’re so grateful for this community! If you haven’t subscribed to the show be sure you do so today and don’t forget to shophsdt.com.

The concept for Dear Hayden was imagined during nap times after Nicole's second child was born. She loved to dress her little ones in adorable rompers and overalls but was fed up with the tedious buttons and snaps on all of her favorite outfits.

Nicole's second child, Julien in particular protested getting changed, so outfits that could easily go on and off were essential. She struggled to find pieces that were elevated and stylish as well as functional. Nicole couldn’t stop thinking about the concept of functional, high-quality, and stylish baby clothing and decided to bring it to life.

We know listeners will enjoy getting to know Nicole in today's episode! Brought to you by shophsdt.com

"Dear Hayden is a love letter to both of my children, but in particular, my daughter Hayden Elizabeth."

During her long tenure as the US General Manager of Biologique Recherche, Laura relaunched the brand and drove revenue to increase by over 800%. A strategic leader, Laura identified market opportunities and took an active role in business development leading to partnerships with over 200 leading hotels, day, and medical spas. Laura cemented Biologique Recherche’s position as a privileged hotel partner, resulting in the brand becoming The Official Skincare Brand of Forbes Travel Guide, and serving on the Forbes Standards Advisory Committee. 

Laura built winning PR and innovative influencer strategies that yielded organic brand relevance and high consumer engagement.

A strong operational leader, Laura recruited and cultivated a team of more than 40 professionals, building a leading education and sales department that worked synergistically to catapult market penetration and brand recognition across the US. Laura gained expertise in all aspects of importation, supply chain, and logistics having driven the externalization process multiple times as the company scaled.

After graduating from the University of Massachusetts Amherst she began her career working for the French Government, then moved to Paris to pursue a position in commercial real estate sales. Laura loves to travel and still has a long bucket list of places to visit. Laura doesn’t drink coffee but loves her daily matcha. She is proud of having learned to ride a bike a few years ago and is passionate about mentoring the next generation of entrepreneurs. A born and raised New Yorker, Laura speaks fluent French and attended the Lyçée Français de New York.

Tiny Gods was founded by Mary Margaret Beaver in November 2020. After 20 years in the jewelry industry, Mary Margaret actualized her dream of opening her own fine jewelry store with a mission to connect clients with meaningful pieces of jewelry that reflect their own unique style and personality. 

Mary Margaret's passion is embedded in discovering the brightest and most talented designers from around the globe and introducing their works of art to her beloved clientele in Charlotte, NC and beyond. These ethereal objects have the unique ability to channel energy and emotion into the everyday. They are vessels of personal expression and symbols of love and significance. 

TG's mission is to offer the utmost in customer care and the highest quality of craftsmanship and attention to detail. Jewelry transcends time and place; join them in the journey. 

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For over 10 years, millions of viewers counted on Carmindy to teach them about the latest beauty tips and tricks on TLC’s hit show “What Not to Wear” but what really inspired her viewers was her confidence-boosting attitude towards all people.

Carmindy taught them how to see their unique beauty and stop any negative commentary going on in their heads. She showed that all people, of all ages, possessing all types of features had the right to love and celebrate themselves.

Since her Southern California childhood, Carmindy dreamt of traveling the world doing makeup and meeting inspiring people. Through hard work and an unstoppable attitude, she made that dream a reality. As a top makeup artist in the fashion industry for over 30 years, she’s worked her magic on photo shoots all over the globe from Paris to Brazil.

Her work can be seen on the editorial pages of magazines such as Allure, Elle, Cosmo, Vogue, Conde Nast Traveler, Town and Country, InStyle, O, Essence, Marie Claire, Bazaar, Glamour and many more.

She resides in New York continuing her work as a founder, makeup artist, beauty/lifestyle expert, author, influencer, and entrepreneur.

Carmindy is a public speaker on women’s empowerment and a regular guest on Good Morning America and The Today Show.