Social Media Decoded

I Don’t Chase Stages — I Build Them (How I Keep Getting Booked to Speak)


Listen Later

If you’ve ever wondered how some entrepreneurs consistently land speaking opportunities, panels, and corporate invitations, this episode breaks it down.

Spoiler: It’s not luck.

In this episode of Social Media Decoded, Michelle Thames shares the strategy behind her recent speaking momentum — from Career Day and community events to corporate ERG panels, Power Table Live, and curated networking experiences like Coffee + ChatGPT.

This isn’t about chasing stages.

It’s about building them.

With over 15 years of online experience as a blogger, influencer, agency owner, and marketing strategist, Michelle explains how speaking opportunities compound when you focus on ecosystem building, proximity, and infrastructure — not pitching.

If you’re a solopreneur, coach, consultant, or creative looking to grow your authority and get booked without begging, this episode is your blueprint.

In This Episode, You’ll Learn:
  • How to get speaking engagements without cold pitching
  • Why hosting your own events builds credibility faster
  • The strategy behind panels and association capital
  • How to warm up rooms before you enter them
  • Why community speaking (like Career Day) strengthens authority
  • How to build a speaking ecosystem instead of chasing invitations
  • The difference between exposure and positioning

    The Speaking Strategy No One Talks About

    Most people wait to be picked.

    Michelle shares why convening — hosting events, creating conversations, and building rooms — positions you as a thought leader before you ever step on a stage.

    In this episode, she explains:

    • Why Coffee + ChatGPT is more than just an event — it’s authority architecture

    • How pre-networking builds familiarity before panel appearances

    • Why corporate ERG panels expand credibility beyond entrepreneurship

    • How stacking rooms across industries increases visibility and leverage

    If you want to be the “obvious one” in your space, you need more than a polished bio — you need proximity and infrastructure.

    Mentioned in This Episode

    Coffee + ChatGPT

    An intimate, strategy-focused gathering where solopreneurs learn how to leverage AI, visibility systems, and backend infrastructure without losing their voice.

    Join Here: https://www.beyondthebook.online/events-1/chatgpt-coffee-a-simple-guide-for-real-business-owners-guest-presenter-michelle-thames

    Key Takeaway

    You don’t need to chase stages.

    You need to build rooms.

    Authority compounds when you consistently convene, connect, and position yourself strategically across aligned spaces.

    About Michelle Thames

    Michelle Thames is a marketing strategist, podcast host of Social Media Decoded, and founder of Thames Media Solutions. She helps multi-passionate women entrepreneurs build visibility ecosystems that turn attention into revenue and opportunities.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    ...more
    View all episodesView all episodes
    Download on the App Store

    Social Media DecodedBy Michelle Thames

    • 5
    • 5
    • 5
    • 5
    • 5

    5

    180 ratings


    More shows like Social Media Decoded

    View all
    The GaryVee Audio Experience by Gary Vaynerchuk

    The GaryVee Audio Experience

    16,850 Listeners

    Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

    Build Your Tribe | Grow Your Business with Social Media

    2,616 Listeners

    Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

    Social Media Marketing Podcast

    1,452 Listeners

    The Amy Porterfield Show by Amy Porterfield

    The Amy Porterfield Show

    4,590 Listeners

    Side Hustle Pro by Nicaila Matthews Okome | Side Hustle Pro Media

    Side Hustle Pro

    1,793 Listeners

    The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

    The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

    12,087 Listeners

    Woman of Influence by Julie Solomon

    Woman of Influence

    1,445 Listeners

    She's So Lucky by She's So Lucky

    She's So Lucky

    2,717 Listeners

    Huberman Lab by Scicomm Media

    Huberman Lab

    29,296 Listeners

    In Totality with Megan Ashley by Megan Ashley

    In Totality with Megan Ashley

    4,507 Listeners

    The Mel Robbins Podcast by Mel Robbins

    The Mel Robbins Podcast

    20,613 Listeners

    Build with Leila Hormozi by Leila Hormozi

    Build with Leila Hormozi

    957 Listeners

    Keep it Positive, Sweetie by The Black Effect Podcast Network and iHeartPodcasts

    Keep it Positive, Sweetie

    2,295 Listeners

    Good Content with Shannon McKinstrie by Shannon McKinstrie

    Good Content with Shannon McKinstrie

    152 Listeners

    Aspire with Emma Grede by Emma Grede | Audacy

    Aspire with Emma Grede

    634 Listeners