I’ve spent $1,000s testing marketing principles for this show. Some work. Some don’t. 

In this episode, Nancy Harhut and I put these principles to the test in a set of real-life experiments.

You’ll learn what works, and what doesn't. 

Try HubSpot for free: https://hubspot.sjv.io/jWq4k6

Scarcity experiment: https://bit.ly/3TZx2Qk

Endowment experiment: https://bit.ly/3N6Gtey

Loss aversion experiment: https://bit.ly/3FkN5Ea

Social proof experiment: https://bit.ly/3gJMIJd

Reciprocity experiment: https://bit.ly/3Txiqrv

Nancy’s book: https://amzn.to/3TF73hp

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