Do This, NOT That: Marketing Tips with Jay Schwedelson

🏸I try PICKLEBALL!! ➕ My Rant About How to Really NETWORK: Jay’s SCOOP | Ep. 474


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Networking advice is usually either painfully obvious or way too vague, but this one gets refreshingly specific. Jay Schwedelson gets blunt about what it actually takes to build the right relationships before you need them, and why most people are playing the networking game way too passively. It feels less like polished career advice and more like the push you need when resumes, promotions, or outreach are going nowhere.

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Best Moments:

(01:09) LinkedIn is a long game, and 15 intentional minutes a day can change a lot.

(02:10) Want higher-level people to notice you? Comment thoughtfully on their posts for weeks before you hit connect.

(04:15) Start lower in the org chart so senior people see you already know their team.

(05:38) Stop going to business events just to hang out and decide in advance who you need to meet.

(07:44) Ask for introductions because one warm intro can shift your business or your career.

(10:12) Jay takes his first pickleball lesson and immediately decides the sport has way too many rules.

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MASSIVE thank you to our Sponsor, CallRail!

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Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson

Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson

Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/

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Pre-order Jay Schwedelson’s new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let’s kick cancer’s butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

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