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Most agents and investors treat social media like a distraction, not a deal source.
You don’t need to be famous, pour money into ads, spend hours on your phone, or post fancy videos to attract deals. You just need consistency and the right strategy.
Just 15 minutes a day of adding the right people, sending a few targeted messages, and posting content that builds credibility. It can generate more off-market deals, listings, and JV opportunities than any mailer or cold call ever could.
This is exactly how I’ve built a steady pipeline of motivated sellers, agents, and partners reaching out to me daily, without spending a dollar on ads.
How do you start getting leads from social media? Why is social media the new follow-up system?
In this episode, you’ll learn how to turn your Facebook profile into a lead magnet, use Messenger for warm deal conversations, and turn your personal posts into silent follow-up that keeps money coming in.
Things You’ll Learn in This Episode
Your feed is the new follow-up system
Stop chasing outdated training
Build trust through visibility
About Your Host
Tom Cafarella is a real estate investor, agent, coach, and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.
Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!
By Tom Cafarella - Real Estate Investor & Coach5
4040 ratings
Most agents and investors treat social media like a distraction, not a deal source.
You don’t need to be famous, pour money into ads, spend hours on your phone, or post fancy videos to attract deals. You just need consistency and the right strategy.
Just 15 minutes a day of adding the right people, sending a few targeted messages, and posting content that builds credibility. It can generate more off-market deals, listings, and JV opportunities than any mailer or cold call ever could.
This is exactly how I’ve built a steady pipeline of motivated sellers, agents, and partners reaching out to me daily, without spending a dollar on ads.
How do you start getting leads from social media? Why is social media the new follow-up system?
In this episode, you’ll learn how to turn your Facebook profile into a lead magnet, use Messenger for warm deal conversations, and turn your personal posts into silent follow-up that keeps money coming in.
Things You’ll Learn in This Episode
Your feed is the new follow-up system
Stop chasing outdated training
Build trust through visibility
About Your Host
Tom Cafarella is a real estate investor, agent, coach, and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.
Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

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