IDOC, the largest independently owned alliance of independent optometrists in the United States.

In this episode, I chat with Dave Brown who is the CEO & President of IDOC. Since joining IDOC in 2014 and becoming CEO shortly thereafter, Dave has led IDOC through transformative growth–expanding its offerings, deepening member value, and advancing the organization’s mission to help independent optometrists live the practice of their dreams.

In this episode, we discuss the big rebrand the organization has just gone through. Dave shares the various resources and services that IDOC provides its members. We also discuss the recent investment that IDOC received investment from Doug and Mary Perkins who are the founders of Specsavers. I took a minute to ask Dave about how this investment will impact the future of IDOC and potentially the future of the profession in the US.

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