Sign up to save your podcasts
Or
Share Influencers in B2B? Too little too late, or a risk worth taking?
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Influencers in B2B? Too little too late, or a risk worth taking?
On this episode, Alli and Brent discuss taking calculated risks in marketing, such as zero click content and influencer marketing. Is 2024 the year of the B2B influencer? Or will “influencer fatigue” from the B2C world carry over and render influencer marketing in B2B a bust?
Discussed in this Episode:
Connect with us:
Alli: https://www.linkedin.com/in/alli-tunell/
Brent: https://www.linkedin.com/in/brent-barkey-26406a99/
Discussed in this Episode:
- Leadership and Creativity in B2B Marketing
- Creating value driven content without CTAs
- Influencer marketing and building trust in 2024
- Influencer marketing strategies and best practices
Connect with us:
Alli: https://www.linkedin.com/in/alli-tunell/
Brent: https://www.linkedin.com/in/brent-barkey-26406a99/
View all episodes
By Sweet Fish
4.9
396396 ratings
On this episode, Alli and Brent discuss taking calculated risks in marketing, such as zero click content and influencer marketing. Is 2024 the year of the B2B influencer? Or will “influencer fatigue” from the B2C world carry over and render influencer marketing in B2B a bust?
Discussed in this Episode:
Connect with us:
Alli: https://www.linkedin.com/in/alli-tunell/
Brent: https://www.linkedin.com/in/brent-barkey-26406a99/
Discussed in this Episode:
- Leadership and Creativity in B2B Marketing
- Creating value driven content without CTAs
- Influencer marketing and building trust in 2024
- Influencer marketing strategies and best practices
Connect with us:
Alli: https://www.linkedin.com/in/alli-tunell/
Brent: https://www.linkedin.com/in/brent-barkey-26406a99/
More shows like B2B Growth
View all
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
1,119 Listeners
The Digital Marketing Podcast
115 Listeners
Social Media Marketing Podcast
1,445 Listeners
The School of Greatness
21,260 Listeners
Perpetual Traffic
748 Listeners
The Science of Success
1,028 Listeners
The Official SaaStr Podcast: SaaS | Founders | Investors
174 Listeners
Marketing School - Digital Marketing and Online Marketing Tips
1,253 Listeners
Masters of Scale
3,987 Listeners
The Game with Alex Hormozi
4,325 Listeners
On Purpose with Jay Shetty
26,952 Listeners
My First Million
2,617 Listeners
Marketing Made Simple
293 Listeners
The Exit Five CMO Podcast (Hosted by Dave Gerhardt)
41 Listeners
Marketing Against The Grain
352 Listeners