Strut It: Bold Visibility through Instagram Marketing

Instagram Update 2024: Grow Your Audience with Carousels


Listen Later

Carousels have always been a valuable way to engage followers, but with Instagram’s latest update, they’re an even bigger opportunity to reach new audiences. Plus, this format gives you the chance to be more creative and tell a story in a single post, making it a powerful tool in your Instagram strategy.


What You’ll Learn in This Episode:

  • [01:29] New Instagram Update: Carousels can now appear in the Reels tab when you add music, meaning more opportunities to get discovered by new audiences. I’ll explain why this matters and how to make the most of it. 
  • [04:33] Why Carousels Work: Carousels give you multiple chances to engage your audience because they allow for multiple slides in a single post, which can be shown repeatedly in a user's feed if they don’t swipe through all slides the first time. 
  • [05:54] Pro Tips for Carousel Content: How to create attention-grabbing slides, including the importance of using a strong hook on the first slide and adding text within the Instagram app to keep your content relevant and engaging. 
  • [07:15] How to Use Instagram’s New Features: From adding trending audio to carousels for better reach to leveraging Instagram’s new in-app tools for creating carousels quickly.


Key Takeaways:

  1. Hook Them in 3 Seconds: Just like reels, the first slide of your carousel needs to grab attention fast! 
  2. Leverage Trending Audio: Adding music to your carousel posts makes them more engaging and increases the chances of getting featured on the Reels tab, expanding your reach. 
  3. Experiment with In-App Carousel Tools: Take advantage of Instagram's new in-app tools to create text-heavy carousels directly within the app.

Feeling stuck? I have two spots left in my private mentorship program this quarter. If you’re ready to refine your Instagram strategy, boost your content, and start converting followers into customers, apply for a complimentary Instagram breakthrough call here.

EPISODE LINKS:

  • The carousel post I mention in this episode
  • JOIN HOT REELS: The 12 Month Instagram Content Lab - An intimate, strategy-packed mentorship for established business owners ready to create killer content that stops the scroll, grows your following and attracts your dreamboat clients (even if you have no idea what to post and feel like you’re always throwing spaghetti at the wall!) 

CONNECT WITH YOUR HOST, ELIZABETH MARBERRY:

WORK WITH ELIZABETH

  • Apply for your FREE Instagram Breakthrough Session with Elizabeth
  • Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram

Follow Elizabeth Marberry on Instagram, TikTok, Facebook

Please be sure to rate, review and follow the show on
Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

...more
View all episodesView all episodes
Download on the App Store

Strut It: Bold Visibility through Instagram MarketingBy Elizabeth Marberry

  • 5
  • 5
  • 5
  • 5
  • 5

5

92 ratings


More shows like Strut It: Bold Visibility through Instagram Marketing

View all
Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,448 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,569 Listeners

Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

Build Your Tribe | Grow Your Business with Social Media

2,613 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,054 Listeners

The Influencer Podcast by Julie Solomon

The Influencer Podcast

1,447 Listeners

On Purpose with Jay Shetty by iHeartPodcasts

On Purpose with Jay Shetty

27,164 Listeners

the bossbabe podcast by Natalie Ellis

the bossbabe podcast

1,954 Listeners

Powerhouse Women by Lindsey Schwartz

Powerhouse Women

837 Listeners

The Jasmine Star Show by Jasmine Star

The Jasmine Star Show

2,573 Listeners

The Think Media Podcast by Think Media

The Think Media Podcast

754 Listeners

Money, Mindset & Manifestation by Marley Rose Harris

Money, Mindset & Manifestation

546 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

20,479 Listeners

The Manifested Podcast With Kathleen Cameron by Kathleen Cameron

The Manifested Podcast With Kathleen Cameron

104 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

116 Listeners

The Dr. Brighten Show by Dr. Jolene Brighten

The Dr. Brighten Show

56 Listeners