Welcome to the very first episode of The Floral CEO Podcast! After 2.5 years as The Floral Hustle, Jen is ushering in a bold new era—one that centers on florists fully stepping into their power as CEOs. In this deeply personal and powerful reintroduction, Jen shares what inspired the shift, what to expect from this new direction, and why it’s time for florists everywhere to claim profitability, confidence, and fulfillment in their business and life.

Jen celebrates 30 years in the floral industry and reflects on how her journey, her farm, her family, and her role as a coach have shaped this moment. She invites you to step into a version of your business that is sustainable, joyful, and profitable—and she’s here to help you make it happen.

What You’ll Learn:
🌸 Why the Floral Hustle podcast is evolving into The Floral CEO
🧠 The mindset shift from “florist” to “floral CEO”
💸 Why time is a currency—and how to spend it wisely
🔥 The power of personal development and intentional growth
🤝 Why stepping into community and coaching changes everything

Quotes to Share:
💬 “Time is a currency—and florists need to start spending it like CEOs.”
💬 “Hustle got you started. Now it’s time to step into your power.”
💬 “This isn’t just about flowers. It’s about building a life that lights you up.”
💬 “Whatever life you want—you can make it happen.”

Resources & Links:
🌿 Learn more about the Floral CEO Mastermind
📲 DM Jen on Instagram @‌thefloralceo
📝 Leave a review and share what this new podcast era means to you!

Call to Action:
If you're ready to go from underpaid and overwhelmed to bold, empowered, and profitable—this is your podcast. Join Jen in celebrating the new direction by subscribing, reviewing, and sharing The Floral CEO Podcast.

Thank you, flower friend. Here’s to the next chapter 🌸