Comprehending the interplay between every marketing channel and your complete ecosystem is crucial to establish a brand that endures over time. In this episode, Nigel Thomas, the CEO of Alpha Inbound, breaks down the effects of the pandemic on the e-commerce industry and how companies can adjust their strategies to stay competitive. He explores the current state of the market, the need for innovation and creativity, and the importance of content in successful businesses. Nigel covers many different topics, from building a DTC brand with paid ads, to why the upcoming recession presents a massive opportunity for entrepreneurs with the right mindset.  Listen and enjoy!

[00:01 - 06:46] Exploring the Opportunities of the Post-Recession Market

[06:47 - 13:39]The Benefits of Right-Sizing & Social Selling in the Post-Pandemic Market

[13:40 - 20:32] Content is Key for 8-Figure Brands

[20:33 - 25:31] Closing Segment

Want to connect with Nigel Thomas? Follow him on LinkedIn. Visit Alpha Inbound Digital Marketing, and build a long-term sustainable business!

Key Quotes:

“When you are scrolling on TikTok, and you see a video there, then you are just thinking, wow, that's a pretty good video; but you don't realize the science behind this stuff.” -  Nigel Thomas

Let’s get connected!

You can find me on LinkedIn, Instagram,  Facebook & Youtube. Head to Voltage Digital Marketing to boost your brand and sales exposure!

If you liked the show, please LEAVE A 5-STAR REVIEW, like, and subscribe through your favorite streaming platform!

Ready to stop trading time for money and build almost automated income with FBA? Visit https://voltagedm.com to learn how you can buy back you freedom by building your very own ecommerce empire!