Future Commerce

Is Magic Leap the Solyndra of 2017?


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This week’s episode arc: the future is a nuclear hellscape full of zombies to the future filled with sustainable food, vibrant public transit systems, voice ux assistants for non sighted developers, and a technologically innovative rebuilt Puerto Rico. Sometimes you need the dark to see the light.

Google Home vs. Amazon
  • Game over? Target partners with Google for voice enabled online shopping, joining Walmart to give Google two huge retailers. Amazon, what happened? You had a two year head start.
  • Brian reminds Phillip: Amazon doesn’t need to partner with Walmart or Target.
  • Amazon’s Alexa is trying to be branded the same way, but at some point, is it a blender, too? Its definitely a fridge.
  • Amazon’s been blowing their lead to Google
  • Google Missteps
    • Google be creepin
    • Google Fi accidentally throttled half a million subscribers. Does that mean they’re going to renege their promise not to throttle users ever?
    • Amazon Acquires Body Labs
      • Amazon Acquires Future Commerce podcast alum Body Labs for $70MM
      • Brian called it, and he’s excited; confirms that Jeff Bezos listens to Future Commerce.
      • Body Labs is a body modeling software that takes a 2D picture of your body and turns it into a 3D representation.
      • Ramifications for: private label brands, custom clothing, new sizes, sporting goods, and even video game avatars.
      • Uber eVTOL
        • Phillip got an Uber survey; subject: rockets. Specifically, eVTOL (electric vertical takeoff and landing).
        • 100 questions almost entirely on eVTOL, e.g. does it need a pilot for you to feel safe, or can it be autonomous?
        • Show title idea: “I’m running a little late, my eVTOL crashed.”
        • Phillip peers into the future and sees only two options: eVTOLs, or scrap metal fortified shelters protecting the huddling remnants of humanity from zombies and nuclear apocalypse.
        • Facebook
          • Facebook Announces it’s own food delivery service
          • Definitely not on brand: “Of all the things they could go invest in, this is not the thing I’d expect”
          • Oculus Go: VR for the common folk
            • Exciting development, Facebook announces Oculus Go.
            • Affordable entry point, stand alone, embedded audio, “near high VR experience.”
            • Phillip says, “it doesn’t sound good to me, that’s like saying ‘it’s not diarrhea, it’s near diarrhea.’”
            • A clear upgrade in the affordable VR realm: this is not pseudo-experience that feels like a phone hack.
            • Not only visual VR, but spatial audio as well.
            • Hugo Barra, Zuckerberg, if you’re listening, send the guys over for a demo.
            • VR still kitsch: it’s not clear how it makes life better for consumers.
            • Magic Leap gets some serious Series D funding
              • 1 billion dollars of Series D funding. That’s a lot of money, especially for an unknown product.
              • Prediction: Magic Leap is the Solyndra of 2017
              • Exceptional at fundraising, but nothing else?
              • Or maybe the CEO of Magic Leap is just Killgrave from Jessica Jones.
              • Technology for good in the public sphere
                • Brent Toderian, tweets Enrique Penalosa, Mayor of Bogota’s, inspiring quote: “A developed country is not a place where the poor have cars. It's where the rich ride public transportation.”
                • Real disruption comes when convenience outweighs other factors: need innovation in public transit.
                • “The whole world depends on disrupting food delivery and public transit systems.”
                • Shoutout to Jason L Baptiste and his new company, Studio Live.
                • Google’s Project Loon connects Puerto Rico to wifi using hot air balloons.
                • Mark Zuckerberg uses Puerto Rico to shill for his new Facebook feature.
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                  Future CommerceBy Phillip Jackson, Brian Lange

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