Hello, sunshine!! ☀️ This week we are joined by the lovely Jaiden Robinson a social media manager and algorithm expert! With a deep understanding of the ever-changing social media landscape, she helps businesses leverage the power of social media algorithms to grow their online presence and engage with their target audience.

In this episode, we discuss the social media algorithm and how businesses can use it. Jaiden emphasizes that the algorithm is not a one-size-fits-all solution and that companies must understand their unique algorithm. We also highlight the importance of engagement and building a community on social media. 

Jaiden shares tips on engaging with your audience, repurposing content, and staying consistent with your brand pillars. We also discuss the importance of not being too hard on yourself! Remember to embrace your imperfections when it comes to posting on social media. Let your true self shine through! 

 

In this episode, you will learn:

• The importance of building a community. 

• How to set boundaries to avoid overwhelm.

• An in-depth explanation of how the algorithm works.

 

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 Connect with Jaideni HERE ✨

🌻Timestamps🌻

[0:00] Introduction to guest Jaiden Robinson

[2:41] Explanation of how the algorithm works and its focus on engagement

[5:14] Importance of measuring success beyond vanity metrics

[8:20] The importance of engagement and building a community

[10:05] The need to test content and not give up

[13:03] Setting boundaries and muting content to avoid overwhelm

[18:22] The value of having consistent brand pillars

[20:42] Adapting content frequency based on busy and slow seasons

[22:59] The importance of having solid funnels and lead generation

[26:22] Embracing imperfection and taking action by posting content

 

This show is brought to you and produced by Your CEO Studios 🎙