Lead the Team (Top 2% of Podcasts)

Jed Berger, Footlocker CMO - The Key to Getting Promoted and Becoming a Business Leader


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Jed Berger is the Global Chief Marketing Officer for the Foot Locker family of brands in North America, which includes brands that span 3,000 retail stores in 27 countries and include Champs, EastBay, SideStep and Kids Foot Locker.

He's been at Foot Locker for ten years and the stock price has tripled during that time.

He has entrepreneurial roots having co-founded Dime Magazine and built the agency 94x50. Then he moved on to serve as the Senior Vice President of Marketing for Modell’s Sporting Goods.

His marketing acumen has been acknowledged regularly throughout his career, including being named to SBG 40 Under 40 in 2011, and Footwear News 40 Under 40 in 2018. 

 

Jed's LinkedIn Profile https://www.linkedin.com/in/jed-berger-273b734/

Company Link: https://www.footlocker.com/

WHAT YOU WILL DISCOVER IN THIS EPISODE:

A GREAT strategy to play the Devil’s Advocate.

The biggest mistake leaders make when playing the Devil's Advocate.

A big lesson from his first job.

What he learned co-founding Dime Magazine, and how this has impacted his leadership.

The Hip Hop Nutcracker with Kurtis Blow!

Why he believes in prioritizing developing  sponsors in your career over mentors.

The key to getting promoted in any organization.

An effective approach to managing turnover on your team.

When to be happy about turnover.

Success strategy to handle employe turnover.

Managing turnover is everyone’s responsibility.

Work-life balance strategies for leaders.

QUOTES:

“You must earn the right to play the Devil's Advocate.”

“Most of the time, companies don’t move for you. Just because you're ready, it doesn’t mean the company is; but the company certainly expects you to be ready when the opportunity is there.”

“There has to be more than your job. You have got to occupy your head and your heart with more than just your work.”

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Connect with Ben:

https://www.linkedin.com/in/benfanning/

https://www.instagram.com/benfanning1/

https://twitter.com/BenFanning1

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Lead the Team (Top 2% of Podcasts)By Ben Fanning

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