In part 2 of today’s Live UNREAL w/Glover U Podcast, Jeff delves deeper into the Agent Business Plan. He shares more key areas we need to be focused on if we want to achieve our goals in 2021. 

 

In this podcast, he talks about lead generation and why it should be a big component in our business planning. 

 

Besides doing deals, our job as real estate agents is putting people in our sales funnel and taking care of them by adding value. That’s how we make ourselves top of mind and in turn, who they want to work with and refer. 

 

In order to consistently do the activities that get us business and keep us top of mind, our lead generation goals need to be reflected in the things we do every single day. The most successful agents have a dialed-in routine that helps them generate business, and they never deviate from it. 

 

Jeff will go into detail about the key sections of the 2021 Agent Business Plan, and how they all contribute to a successful real estate business. 

 

Jeff also shared key insights on;

How we can put more focus on getting more people into the funnel. 

How much money should be going to expenses for us to be profitable. 

The importance of a morning routine we stick to consistently.