Build a Big Podcast - Marketing for Podcasters (A Podcast on Podcasting)

Jimmy Buffett, Aristotle, and You (Big Podcast Insider Issue 145)


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Topics covered in this episode:​

  • The importance of connecting with people and having business sense in podcasting
  • Diversifying income – a lesson for podcasters
  • Using present tense to create anticipation and engagement with the podcast audience
  • The role of money in podcasting and options for monetization through the Big Podcast Audio Monetization Program (AMP)
  • The difference between a great interview and a random interview
  • Embracing the opportunity to become a great host and interviewer, connecting with different guests, and having purposeful conversations.

Episode Timestamps:​

[00:00:20] Persuasive messaging, finding story ideas, podcast sponsorship. Netflix DVD shutdown, classified ads, podcasting tips. 

[00:04:27] Musician's success: connecting with fans, business savvy.

[00:09:01] Want more people to buy your message? Understand past and present tense

[00:09:51] Teasing future episodes without spoiling surprises.

[00:12:55] You can't recreate moments. 

[00:16:56] Quick thoughts on podcast research and ideas.

[00:19:59] Become a great host and interviewer.

[00:22:32] A "sales trick" for podcast ads 

The Newsletter for Podcasters

  • Big Podcast Insider - Podcasting Newsletter ​

This episode is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 145 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

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